Writing a book is the easy part. Now you have to figure out how to sell it. Here are the top five mistakes self-published authors make.
Most self-published authors are told they must also be salespeople. But is this really necessary? Can you market your book without becoming a door-to-door salesman?
Unfortunately, most self-published authors don't think about book marketing costs until after their book is published. Let's explore a reasonable budget for book promotion.