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74Basic Business Terms
by leoBLANCO
Before you turn your brilliant ideas to a real-life business, you will need a strong business plan – a document explaining the scope of your operations together with your strategies and tactics to make... published 17 months ago
69Advice on Building Your Business and Brand Identity
by leoBLANCO
What comes in your mind when you see this swoosh logo of Nike? Perhaps you will remember its famous marketing slogan "Just Do It", right? Some of you might even associate this to the greatest NBA player of all... published 13 months ago
71Basic Business Plan Blunders
by leoBLANCO
In my Hub called Basic Business Plan for Small Business, several key pointers were discussed to give you an overview of what business plan is all about. This time, I'm taking the less favorable side of the... published 13 months ago
72Practical Referral Strategies
by leoBLANCO
As follow up to my earlier Hub on getting referrals, I’m writing additional, practical tips to get that much needed referrals. Remember, there are two different segments in your business –... published 14 months ago
62How to Please Cynical Customers
by leoBLANCO
Unfortunately there are many disappointing products available, creating a growing mistrust for many consumers across different markets. Worst, the influx of information through ads and other marketing... published 16 months ago
55Small Business Offline Branding Strategies
by leoBLANCO
As a continuation of the Small Biz Branding series, this second part deals with offline branding strategies to support your online marketing initiatives. What is critical at this stage is CONSISTENCY. ... published 17 months ago
60Blog to Boost Your Business
by leoBLANCO
The advent of technology has been beneficial to small business owners who accept it with open hearts and keen minds. Suddenly, traditional advertising channels like print, television, and radio ads become... published 14 months ago
62Practical Tips for Promoting Your Small Business
by leoBLANCO
As follow up on my hub about creating a unique customer experience, there are many other practical or cost-effective tips to promote your business to your consumers and even to interested investors. ... published 15 months ago
63Fatal mistakes in Online Marketing
by leoBLANCO
When it comes to Web site, I guess everybody’s an expert. It is as unique as human personalities and as spontaneous as human brains. The Internet world contains millions of templates, massive display... published 16 months ago
58Small Biz: Increase Sales with Online Marketing
by leoBLANCO
The power of Online Marketing in expanding revenues and reaping higher profit margins has been proven time and again. Successful companies like Amazon.com, Priceline.com and Ebay epitomize the new breed of... published 18 months ago
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