A Review of "GO for NO!" a fascinating perspective on selling & rejection

My business partner, former NFL wide receiver Mr. JJ Birden & me at the headquarters of Isagenix in AZ
My business partner, former NFL wide receiver Mr. JJ Birden & me at the headquarters of Isagenix in AZ

Let's start with a shameless, name-dropping attempt to get your attention. Because this book is that good.This former NFL wide receiver recommends a book to me, and given my relationship with him, I order it the moment our phone call ends.

I love to read and when someone I respect recommends a book I get it. So this isn't unusual. And Mr. JJ Birden is my sponsor and "upline" in my home-based business, so of course I will follow up on anything he suggests to me. He and his lovely wife Raina have build a global team and they are terrific leaders.

The book JJ recommended is, GO for No! YES is the Destination NO is how you get there. This is a small book, written by Richard Fenton and Andrea Waltz. It has an absolutely astonishing perspective which caught me off guard, spun me around and set me down somewhere other than where I started.

Once in a rare and wondrous while there is a book which comes along, that challenges and completely transforms the way you look at something. GO for NO is that kind of book. It is the stuff of which epiphanies are made, paradigms are shifted and fundamental perspectives are changed.

The book spans four days in the life of Eric, a wonderful husband, great brother and mediocre salesman and the stunning lessons he learns while in an altered world. It is not so much a book about sales as it is a way of looking at failure and success, rejection and self-imposed barriers.

The way we hear and interact makes all the difference. "When a potential customer says no, most salespeople hear never...but what I hear is not yet!" If we learn that no doesn't mean never, but rather it means not yet, we can reach and help more people acquire what they need or want.

The story is creative, yet plausible, and the dialogue and lessons are compelling. If you have insecurities or confusion, and want to better understand how to serve people who could benefit from what you have to offer, this book is for you.



This is the book; you are the person; click the link & acquire it right now!

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Comments 4 comments

billybuc profile image

billybuc 3 years ago from Olympia, WA

Nice book review, Linda! I'll keep the book in mind. Right now my list of books waiting to be read is quite long, but hope springs eternal. :)

Blessings to you my friend

bill


Linda Compton profile image

Linda Compton 3 years ago from The Land of Enchantment Author

Thanks, Sir William. What are your top 5 at the moment (realizing its probably a moving target :) ?


MsDora profile image

MsDora 3 years ago from The Caribbean

Linda, thanks for making that recommendation. Sounds like I'd like to have it.


Linda Compton profile image

Linda Compton 3 years ago from The Land of Enchantment Author

Dear Ms. Dora,

Thank you for taking time to read and comment. If you do read the book I would love for you to let me know what you think of it! It is quite interesting and relates to several aspects of life. L.

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