Avon Representatives - How to Find New Customers

Avon Representatives: How to Find New Customers
Avon Representatives: How to Find New Customers | Source

How to Find New Customers

If you're already one of the thousands of Avon representatives around the world, or looking to become one, then questions you might be asking yourself are:

How Do I Find New Customers? How do I get new customers for Avon?

How to Get People to Buy Avon....

How to Get More Avon Customers

With Avon, unless you sell the products you aren't making any money. OK, there is the option of taking the management route, but even then, if you can't sell Avon cosmetics, or haven't done so, then you're not well placed to pass on tips to people who join your team. Even at the higher levels you need to be asking yourself "How do I get new customers for Avon?", if only to provide a good role model for your team and to be able to pass on tips to them so they are successful and stay on board!

How To Get People to Buy Avon

For people to buy Avon, they have to know you sell it - and there are some quite simple ways you can get people to buy Avon by looking around your local area for opportunities and by working a little smarter than your average Avon rep!

So listen up and take heed. Here are some great ways you can get more Avon customers.

Get More Avon Customers with Hubpages

Right now you are looking at (and reading) what could prove to be a brilliant sales tool. You're reading a hubpage and by joining hubpages you can build yourself some exposure and drive free traffic to your own Avon website, enabling people to buy Avon cosmetics from you 24/7.

Making a page just like this is as easy as using a simple word processor - and you can change anything you write if you change your mind at any point. So start small, then improve and build on it over time if you're new to the whole idea of online publishing.

Create a Hubpage About Avon Products

What you shouldn't do is create a bland one pager, saying "Avon cosmetics ... blah blah ... get yours from me ... blah blah ..." No. You can work much smarter than that!

Step By Step Guide to Using Hubpages to Find New Customers

  • Join Hubpages (it's completely free)
  • Look at the Avon range you have, the current catalogue - and pick your favourite item, your favourite range, a new product, one that's most popular ... and simply write about it. Write an article about just one Avon product.
  • Tick the box to say your hub is commercial
  • Add NO MORE THAN 2 links back to your Avon website where you are selling Avon cosmetics online

Now, don't sit back, there won't be a rush as half the world beats a path to your website to all spend $100 apiece in the next 24 hours. No, but your article is out there, slowly clawing its way up to the top of Google.

So, what then? OK, if that were all there was to it, that'd be too easy, so once you've done that, set yourself a target to produce more great articles on individual Avon products. Include testimonials from your own customers. Be enthusiastic about the product. Have you used it? Did it do wonders for your friends? Engage people with your writing.

  • Set a target to write X articles per day/week/month on Hubpages about individual Avon products. You can start them and save them unpublished, then just pick at them when you have time until they're finished. Then publish them.
  • Build your individual articles (over time) into a whole series. You can link your individual pages into groups, so what starts off as a bunch of random articles will, over time, end up a comprehensive collection of articles, grouped together into relevant sections

Note: Don't include the link to your website on every hub. That is over-promotional.

Become an Expert

You could become an expert in one particular area. Maybe you're interested in face creams, or nail varnish techniques. Write informative articles without any promotional aspect to them, except a link back to one of your promotional hubs, that has a link to your website.

Give benefit to your readers and build your business by giving people free information.  They will become your fans, tell others about your Avon hubs and come back for the information you're giving.

Remember the girl who made all the YouTube videos showing people how to put make up on? Well she wasn't trying to sell any products, she was simply sharing her makeup tips with people and she got to be famous! Well, maybe that's not for you, but certainly by being useful and helpful to people you will generate a buzz around your site!

Become an expert by publishing a hub a week, or one per Avon catalogue perhaps... be in it for the long-term.  Build your Avon business on strong foundations and gain a great following.

Hold Avon Parties

The initial way you're told to sell Avon is through party plan.  Finding people to hold parties at their houses.  But how can you get more people to do this?

You can find new customers through more party plan if you:

  • Put up small notices/postcards wherever there is a noticeboard
  • Always keep a stock of business cards and printed adverts handy for when you spot a new board.
  • Seek out where social and activity groups hang out and get your advert onto their board
  • Take out a small local paper advert.
  • Ask your family, friends, neighbours, work colleagues.
  • Take the Avon books to work with you - or get your friends/neighbours to take one to their place of work.
  • Place free classified ads locally online

When you do hold a party, try to book two further parties from the people that are at that one.  Make the dates quite soon, so they don't go off the boil.  Maybe you can time their party to coincide with them receiving their order!

The Local Hairdresser

Get friendly with the local hairdresser, don't go in when they're busy, do a few walk bys and find a time when they look empty, or quiet. Then go in and ask if they'd like to have a stock of Avon catalogues to collect orders from.

You can offer them the party host bonus, or some other incentive.

A lot of people who go to hairdressers are there every week or two, so it could work out quite well.

The best hairdressers for this would be the small, local, back street ones, who rely on regulars, rather than the funky, chic upmarket ones with all the bright lights - but don't pre-judge, ask them anyway... you might be missing out on a niche market you never knew existed.

Other Local Businesses

You'll find other local businesses that might be ideal partners too, for example Spas and beauty salons, even tanning salons.  Quite a lot of people bring a friend along and those people are in reception bored while they're waiting!

Maternity Hospitals and Gift Baskets

If you can get in with the staff at your local maternity hospital, you can leave your book with them - and even a basket of goods or samples.

You have a captive audience of people who need a little pampering, plus their visitors might buy them a small gift.

Make Up Gift Boxes

When you've a few more products, samples or a bit more cash behind you, you can buy gift boxes and make them up into nice hampers of all sizes, available for sale immediately.

If you can start supplying ready made Avon gift hampers into the maternity wards, or even the shops in the public area, then you can tap directly into a market crying out for a spot of gift-giving and pampering!

Hampers to Order

A bit harder to achieve, depending how long it takes you order new products in, unless you're prepared to buy in large stocks for yourself speculatively, but why not make up a small leaflet offering gift hampers to order, let people pick from a range of products and you can make the hampers up by the next day (if you have stocks) and have them delivered direct to the person at their bedside. This will need a bit more thinking through as it will depend on your time available, your stocks and how close you are to the maternity hospital.

There are formal Avon baskets, but you can also make up your own, finding your own baskets and packing them yourself - perhaps making up Baby Gift Baskets with a mixture of gifts for mum and the baby, to include other products from outside the Avon range even - such as booties, bibs, or even a nappy cake. Have a brainstorming session with some friends or new mums and find out what items they'd think would be good to include.

Xmas Fayres

Scour your local noticeboards, online and offline, as well as your local paper, to find out where there are Xmas Fayres, or other fairs being sold. Find out how to get a table, or go to the fairs and try to find somebody that has already rented a table to see if they'd be interested in going halves with you at future dates.

With this you'd need to have the products in stock already - and mostly you would be selling what you had, but there's also the opportunity of taking orders on the day and booking parties.

Again, if you're selling Avon products at Xmas Fayres, you can gift wrap bundles of products together to increase your sales volume.

Social Networking Online to Find New Customers

Make yourself a Facebook business page and put into your profile that you are an Avon rep. Get active within the Facebook community, make friends and see if you can generate some interest in your local area to have a party with you, or some interest to your Avon website to sell products online.

This is completely free for you to do and can take you just a few minutes to set up, then 1-2 hours (over the next few weeks) tweaking it, adding to it or posting.

Post a weekly beauty tip, don't just post product links.

Avon Representatives: How to Find New Customers.
Avon Representatives: How to Find New Customers. | Source

Advertise Online

You can use free classified ads websites to advertise for people to have parties, or to drive traffic to your Avon website.

Use sites like Craigslist or Gumtree ... there are thousands of places online you can advertise.

Tips for Advertising

Don't confuse your message: write one advert for finding people who want to have a party, another for people to direct them to your website - and a different advert for people who might like to join your team.

You will confuse people if you let them know they can do all three things, simply target one of them - and once you've had contact with them, maybe when they are a happy customer, you can bring up the other options in a conversation with them!


I hope  you've found the above ideas useful - and I wish you success finding new customers for your Avon cosmetics business!

Good luck!

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Comments 34 comments

Hello, hello, profile image

Hello, hello, 6 years ago from London, UK

Thank you for a very informative hub and take a few tips from there.


allexia26 profile image

allexia26 6 years ago

Thanks so much for writing this hub I just became an avon representative and this sounds like a good idea


mlozinski profile image

mlozinski 6 years ago from Ontario, Canada

These are some great ideas! You should also look into offering bridal packages to new brides and their bridesmaids.


Rosemary 6 years ago

Very great information. Took some of your advice. I just became an Avon Rep. still trying to gain new customers. This is not always an easy task. Right now I am concentrating on on-line customers. I am waiting for my business cards to arrive before I come up with a plan for person to person contact. I have done so much already and still have not gotten any hits. But hopefully that will all change. Thanks again for the tips.


Neil Ashworth profile image

Neil Ashworth 6 years ago from Ireland

Nice article.


Julsy profile image

Julsy 6 years ago from North Carolina

Really great advice here! I started a hub of my own... Thanks!!!


sallymorris profile image

sallymorris 6 years ago from Greenwood

I am brand new to selling Avon and this was just the information I was looking for. I am not new to selling online because I am also a Realtor and built my own real estate website and most of my business comes form that website. I blog about real estate all the time so I guess I will use similar techniques to grow my Avon business.

Thanks for the ideas.

Sally


MACACH profile image

MACACH 6 years ago from Pacific Northwest

Thanks for the information. I started selling in April 2010.I have a hub called, "Avon Diaries". If you get a chance to check it out, let me know what you think. I would appreciate it!


Sue 6 years ago

Also check out http://easyleads.yourprospex.com - a free community that helps you build up your leads.


BarrelRoll profile image

BarrelRoll 6 years ago

Great article! Thanks :)


Gift Experts profile image

Gift Experts 6 years ago

Will pass this along to my sis. Didn't know avon ladies has Hubpages. Thanks!


earner profile image

earner 6 years ago from United Kingdom Author

If you're an Avon Lady, then now's the time to be planning your Xmas Avon hubs - write about products that people might like to receive as gifts!

Try to include a couple of tips about how they might wrap/package them up to look lovely: http://hubpages.com/art/How-To-Make-Your-Own-Gift-...

Or how about writing a couple of hubs with makeup tips for party time and makeup tips for the holiday season.


TroyM profile image

TroyM 5 years ago

Beware of fraudulent orders online. I've had someone send in a huge order, but refused to give a mailing address or phone before I"d place an order + asked for a discount, of course. Just say, No thanks! Only deal with people you know or who are willing to follow security guidelines as instructed. Free emails + no other info could = trouble :)


amandavalentine profile image

amandavalentine 5 years ago from new york

I've been wanting to become an Avon Lady for some time now, but never had the impulse to do it.Think you just gave it to me :D Thanks!


dreamwind 5 years ago

I also used to work for AVON. Nice times, no too much money though, just enough to buy me some more stuff from them from my commission.

Your ideas about expanding the customer's range sound very attractive and feasible, but what about brand new customers you met through adds or friends of friends, are they trustworthy? I placed a very large order and then the customer did not answer my calls nor my mails. So...selling to strangers is risky.Even "friends" may do that to you. Better safe, than sorry, I always say.


Angela 5 years ago

I sold before and have just signed back on. You have great advice.


Youravonrep 4 years ago

Great info


MarleneB profile image

MarleneB 4 years ago from Northern California, USA

This is really solid information. I have been selling Avon since 1994 and still found a lot of useful information in your hub. Nicely done and right on the money!


Journey * profile image

Journey * 4 years ago from USA

Hi earner,

I'm an Avon Representative too and you have written a very good article here.

Best,

Journey *


stone 4 years ago

Any holiday or birthday creates the opportunity to SELL!..Making up attractive but inexpensive bundles..is easy and people love them! I have made miniature stokings w/ dif. lipbalm,and hand creams at Christmastime..went over very well and i included a hand written coupon if the order from my online store they get a 10% savings on any order over 25.00 within a 30 day time frame! I was happy with the outcome!


Kathleen 4 years ago

Awesome! Thank you :-)


chickiecards profile image

chickiecards 4 years ago from USA Canada

Nice hub! Very informative!


Gazala 3 years ago

Hi there. Please Email me if you want to some Avon Brochures. Thanks :)


Michelle 3 years ago

I thought according to the Avon rules, you were not allowed to advertise online? Or try to sell off of any other site other then your personal Avon web page.


stephanieavonlady 3 years ago

Stephanie lives in Nashville,TN and she having the hardest time getting customers to buy from me. Will you all give me some advice getting customers. I have past out book an brochures an posted everything online.



earner profile image

earner 3 years ago from United Kingdom Author

Alesha Dixon is now promoting Avon Cosmetics. Alesha, is an English singer, dancer, rapper, model and television presenter. She found fame in the all-female R&B/garage trio Mis-Teeq, who split up in 2005. In 2007 Alesha Dixon was the winner in Strictly Come Dancing - going on to become a judge in the programme in 2009, 2010 and 2012 - and has now become a judge in popular TV series Britain's Got Talent.


janniesavon profile image

janniesavon 3 years ago from NE USA

This is great information! Also wanted to add some experiences here in my NE PA area. A customer told me that her hair dresser highly recommended the Advanced Techniques shampoos and conditioners, so now she orders this regularly. She also regularly orders our Anew Ultimate skin care products, which are some of my favorites as well.

Another point to keep in mind is to Never pre-judge people who live in elderly low income high rise areas. Some of my best customers come from low income/elderly high rises! ;)

One is a 99 year old woman who loves Avon's fragrances and jewelry. She particular loves the mark Lemon Body Butter and jewelry gift sets we offer. She was a long-time Avon customer who moved to the elderly high rise quite a while ago, and someone must have either missed seeing where she ended up or gave up Avon themselves as so many do who don't stick with it long enough to do anything much with it.

Cold calling into these high rises helps find ones who actually want our catalogs, rather than just tossing all over. Elderly gals (and guys) love having products delivered right to them. Who can blame them? :)

Janniesavon


earner profile image

earner 3 years ago from United Kingdom Author

Avon is perfect for older ladies. It's what they know and are used to, from the 60s/70s. They will still want their smellies, lotions and creams - and Avon's in a strong position to deliver it right to their door, making it perfect.

You have to be careful of the line between older/elderly/OK - and elderly/slight dementia/confused as it'd be awful if their family felt you were taking advantage of them if they are buying more than they can reasonably be using.


New Avon Rep 15 months ago

Thx for this I was wondering how to get Avon customers as I've just started selling Avon cosmetics and need to find people looking for Avon that might buy from me


AvonRepLis 11 months ago

Thank you so much for inspiring me. I've been working on getting my name out there around the web via my pinterest page, but I used to do hubpage articles and just never thought of doing them for my Avon business until now. Thanks for the great tips.


Evie Collins profile image

Evie Collins 8 months ago from UK

Great article it is very helpful for people who sell Avon cosmetics. @janniesa you also mentioned some great points. Keep it up!


MarleneB profile image

MarleneB 6 months ago from Northern California, USA

This is very useful information. I sold Avon for over 21 years. It was a lot of fun, but it was tiresome trying to gain new customers. Your hub makes a lot of sense. I wish I had read this hub before giving Avon up after so many years.


Michelle Andrew profile image

Michelle Andrew 5 weeks ago

This is a great article, loads of brilliant ideas that I'm definitely going to try. Thank you :)

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