The Go-Giver by Bob Burg: My Week With Joe and Pindar

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The Go-Giver

Bob Burg and John David Mann's The Go-Giver - A Little Story About A Powerful Business Idea. This is a short yet life changing book. This article will not just be a review of the content, rather it will be the documentation of the experience of learning the Five Laws of Stratospheric Success.

What experience? Simple really. When you read this book, you'll meet Joe. Joe is a Go-Getter about to transition into a Go-Giver. He meets a man named Pinder who put's Joe on a path to becoming a Go-Giver. He will meet 5 amazing individuals and learn The 5 Laws of Stratospheric Success.

An integral part of learning, growing and developing is practical application. During Joe's week with Pindar, he is conditioned to apply each law within the first 24 hours of learning it.

"It's not about seeing, it's about doing" Pindar tells Joe.

I have challenged myself to do the same. I will write my own chapters based on The Condition.

Below you will get a sample of each law and then see how I applied that law into my day.

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Day 1 - Law 1: The Law of Value

"Your true worth is determined by how much more you give in value than you take in payment."

"All the great fortunes in the world have been created by men and women who had a greater passion for what they were giving - their product, service or idea - than for what they were getting." -Pindar (via Bob Burg)

Date: 12/30/12 (and my Birthday) I am "conditioning" myself on my Birthday to give more than what I take. Challenging day to start, I know, but hell, it's my Birthday, I'll do what I want!

Date: 12/31/12 early morning...

Condition? Passed. And as Pindar, those of you reading this will have to take me on my word. There comes with giving and applying this law a certain level of humility that tells me, there's no need to share the behavior or brag about it is some, "look what I did" kind of way. The growth comes from knowing you gave and the challenge then becomes, how can I think with this everyday?

Yesterday, I made it a point to give more than I received and I put giving ahead of receiving. It was a Sunday. It was my birthday. There were no real "business" opportunities... or were there?

The Go-Giver teaches us that giving is not a strategy but a way of life. Put this into practice in any area of your life and then let it overflow and spill into every area of your life.

Day 2 - Law 2: The Law of Compensation

"Your income is determined by how many people you serve and how well you serve them."

Date: 1/1/13 - Yesterday, I went out into the world of social media to look at how I could affect a mass quantity of people. The beauty of Hub Pages, YouTube, Facebook and the Internet is the ease of which you can reach multitudes.

When you read the book you will understand, that to "get paid" you not only need to give, but you must give from your heart. The giving must be genuine. Another word that works here is "unconditional."

One must give and expect nothing in return. Kind of a Catch-22, Yen-Yang type of deal isn't it? Well, it's the lesson behind the Law Of Compensation. "...how well you serve them." Service with conditions is not service. It is bribery.

Give to others with a detachment of the outcome. Serve as many people as you possibly can. Make the outflow more important than the inflow. Expect nothing in return and there in lies the reward. Riches will flow to you.

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Day 3 - Law 3: The Law of Influence

"Your influence is determined by how abundantly you place other people’s interests first."

Date: 01/2/03 Well, this one came in just under the wire. I never really thought about what I would do if I missed one... just like in the book. Fortunately, I literally just made it.

I took an action today that will resonate. I made it abundantly clear with a group of people and in fact to all whom I spoke with today that their interest was most important and certainly more important than mine... actually I made their interest my own and their in lies the message and success of the Law of Influence.

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Day 4 - Law 4: The Law of Authenticity

"The most valuable gift you have to offer is yourself."

Easier said than done! It's at this point that I realize that each law actually builds on the next. How is that? You ask!

Date: 1/3/13. Check this out. In order to truly be authentic, you really got to get in tune with the other 3 laws. You have not only to be willing to give more in value than you collect, serve as many people as possible well, then make sure you're putting other's needs ahead of your own. If you're doing those things with service in your heart and giving of yourself fully you will by all respect be being authentic in all your doings.

That being said, you then need to give yourself permission to just be you. That's what I did today. Sometimes I get in these situations where I feel like I need to portray something. Usually never really goes well for me. Instead, if I am clear on my intention, certain about my purpose and know that what I have to offer is the best solution for them, all I need to do is be me.

People, it's OK to speak from the heart and YOU are the value add proposition.

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Day 5 - Law 5: The Law of Receptivity

"The key to effective giving is to stay open to receiving."

Date: 1/4/13/ In the book we learn that it is impossible to give and not receive. We hear of some tremendous examples of this. One of which being the tide. What if the tide only went out and never came back in? What if you only exhaled and never inhaled?

Here's the point, if I only give yet never receive, I'm stopping the flow and preventing others from giving.

Again, as with the Law of Authenticity, easier said than done, based on many a person's up bringing.

"It's better to give than..." you know the rest!

So, for me, yesterday, I was open. What did I receive? Well, what did Joe receive in the book? Haven't read it? OK, I'll tread lightly here and try to avoid any spoilers here...

Joe received all week actually. Perhaps he wasn't aware of it, but he received all right. Applying the 5th Law is not just about receiving the monetary, the material, the tangible.

Joe had a more valuable conversation with Gus prior to the conclusion than any prosperity that flowed his way after that valuable conversation.

And so it goes for you and me. When two AUTHENTIC people converge, both willing and open to providing more VALUE than they get in return and both committed to HELPING as many folks as possible, what will that be WORTH? How much power is there in that? How much power is in the breath, the tide?

So, whether that is a large transaction, a business deal, a new friendship or a life-long marriage, SUCCESS is interdependent with all 5 Laws.

Finally, if you don't believe you're worthy to receive and you're not open to receiving, then the rest is well... well, an Aston Martin DBS will still move with 4 flat tires, just not quite as well as it was designed to...

The 5 Laws Poll

Which Law Do You Need To Work On The Most?

  • The Law Of Value
  • The Law Of Compensation
  • The Law Of Influence
  • The Law Of Authenticity
  • The Law Of Receptivity
See results without voting

You Get Out Of It What You Put Into It

Now the real challenge. As with most schooling's in life, the classroom is a place to learn and understand. Now you got to get in the game and out on the field. Just because you ran the play well in practice, doesn't mean you're hitting it out f the park. You got to step up to the plate first. Then commit to go down swinging.

So I've had this week with Pindar, Joe, Bob, John and all their charming, wonderful characters. I had to be receptive to read this then receptive to hear what Pindar was teaching.

Next step after this one week test drive is to apply it to life. Real life. Daily. Just like Ebeneezer Scrooge promises to keep Christmas in his heart all year, so must you and I keep these Five Laws in our heart all year and with everyone we encounter.

It is in the daily genuine application that true wealth and abundance will flow to you... assuming you let it.

Sean Moffettt Interviews Bob Burg

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Comments 2 comments

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vrbmft 3 years ago from Yucaipa, California

So glad to see your hub on this must read book for ANYONE whether you are in business or not because the laws of stratospheric success apply to ANY relationship, perhaps you might go so far as to say, even your relationship with God.

As a therapist, I have been telling couples for years, that marriage is NOT a fifty fifty proposition. So you give 100 percent or MORE to the relationship no matter what your spouse lays on the table. That's what makes the relationship work and last.

It is the same in business. And since reading this book, I have stopped worrying about how much value I give to my clients. I have begun to work through my resentment and anger (which I didn't even know I had until I read this book) that I always gave a very high quality service but folks seemed unwilling to even pay their copay if their insurance covered therapy let alone consider paying cash outright for the service. That resentment was killing my own spirit and my own desire to provide my service.

After reading the book, I changed my marketing strategy and started focusing on monitoring my interactions with potential clients to be sure I was being attractive as a fellow human being. I don't have to be a people pleaser, but I do need to be attractive in every sense of that word. So instead of hard selling my pastor, I started going up to him after each service, giving him a hug, positively commenting on his homily (genuine), and asking him how his life was going. My initial plan was to tell him how I was going to begin marketing other churches for workshops and seminars and he better grab me fast if he wanted me to do anything for the church! I realized that was hardly attractive!

I also realized, after reading the book, that in the past, I have been very aggressive and sarcastic with men when they ask me what I do for a living, to which they would tell me how much they DON'T need my service. Boy, did I go after them and left them feeling less than to prove "Oh yes you do need my services." That tactic never gained me a single new client. I wonder why!

My business has been struggling as so many others have for the last five years, and I finally stopped bemoaning that fact and now am focusing on the fact that I am being successful because I am still in business, and I need to continue with a more open and joyous heart, be attractive again!

So, I guess I went on and on here, but this is an awesome book and as I said, a MUST READ for ALL OF US!

THANKS FOR THE HUB, DAVID


djb2 3 years ago

Great read! I really enjoyed the format. Your personal experience with it made it feel more concrete and not as abstract! Great insight as usual!

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