Article Marketing for Newbies: How to Trick the Search Engines in Giving You a 1st Page Listing.
Article Marketing for Newbies: What the search engines look for
Search engines will send out computers they call “spiders ” to "crawl " websites on the Internet.
Reason they are called spiders because they view the Internet as a large web.
These spiders will follow “links ” to jump from one website to another. What they do is make “connections ” between these links within their databases when; they find information that seems relevant to what a user may look for.
Once your article is in the database the spiders use your keyword density & content alongside with "page ran k" algorithm to decide where to house your listing in the search engine.
Article directories are regularly getting crawled by the spiders since they continuously have fresh content being added day in day out.
A site like HubPages.com (or many other directories) gets crawled frequently, furthermore bringing spiders to your articles much more quickly. Since HubPages has a high page rank within Google, you merely only needed to be concerned about the keyword density and content within your article.
Once a spider arrives to your page, it blacks out all of your extras (images, videos, etc .) and concentrates on Content only (title, headlines, links, words that make up the page ).
Soon the spider has a full list of phrases. These phrases are what the spider feels the page is all about and places it into a database. The database is where the algorithms take over; this is where it decides how relevant your phrases are to search queries.
When enhancing the effectiveness of your articles for specific keyword phrases, you are basically telling the spiders to put your article in front for those phrases. Enhancing the effectiveness of your content in your article is the most essential quantity of article marketing.
Blogs vs. Article Directories vs. Personal Domain
Search engine spiders crawl web sites and articles by shadowing links it comes across. Article directories use enhanced linking configurations to make it easy to be found by search engines. Now article directories compared to blogs…. not as fast in ranking. Now don’t get me wrong, both are very useful and do wonders but the article directories take the cake on this one for speed.
Blogs unfortunately will not possess a enhanced linking configuration like article directories. This in turn takes more time to be finding by the spiders.
Additional advantages for using article directories are their high page rank (PR). Search engines use the PR to establish the “importance” of that specific domain. Obviously the more important the more it will be searched. All- in- all using a article directory when submitting your articles not only will you get high PR, but you will get more traffic because of it.
Places like "blogger.com", or "wordpress.com" have high PR, but if you produce a blog that exists on your personal domain, you won't be able to influence the page rank. Success with search engines to list your website is problematic.
Being an article marketer you must keep your emphasis on discovering audiences, products, and creating the content for your articles.
Here are a few that might help:
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