Advertising & Public Relations
The average American experiences heavy media influence on purchasing decisions on a daily basis.
What is an Information Kiosk? An information Kiosk is a kiosk (a computer for public access) that provides information about a particular subject or topic. Why do we need Information Kiosk? To provide the public with...
Trying to convey a message and persuade other people? Here are 7 mistakes you need to avoid at all costs, lest you enjoy being embarrassed and humiliated in public.
Public Relations is the process of communicating favorable info about something to the public, including both positive relations and publicity along with interactions through the media.
In this blog, I have critically analyzed the print ad of OREO biscuits.
Last summer I spent my weekends as a promotional model for several promotional modeling companies. I had a great time, met alot of great people, and earned a decent income booking events. However there are some cons to...
Personal Selling Blythe (2009, 193) described personal selling as the interactive process whereby a buyer and a seller negotiate an exchange process, the process usually being carried out in a face-to-face encounter...
Using celebrities to help advertise a product or service can be a huge success or disaster. Learn exactly what is celebrity advertising, along with tips for success. Several video examples included.
Promotional tote bags are one of the most popular promotional products year after year. Their popularity has grown as environmental concerns grow. See how to use them to build your business and brand.
A nonprofit can benefit from creating an annual report that will showcase its accomplishments while promoting transparency.
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