Do any of you here know which is better to use, the high competition or the low competition keywords? I have been reading SEO notes and I always get opposing thoughts on using keyword phrases in writing articles. What is the best method to use here? I really need your help. Thanks for your time!
It depends what you mean.. If you are talking about competition on the google adword tool then that is the advertisers competition for the keyword.. so a high competition can be a good thing..
If you are talking about the competition to get to the top of the SERPs then it can be a very bad thing!!
I see. Thank you for your response.
So if I use google tool, I need to look for keywords with high competition? Can you use the same tool for the SERP?
Search engine result positions are the results that google and other search engines throw up when you put in your search..
So if your keyword is "Training goldfish" then you would type that into google and look at the top few results and look at the websites to see if you can compete with them.. if they have high page rank, fully optimized, established sites then the answer is probably not...
Search for hubs about SEO and try to learn a little.. also try "market samurai" as the competition module does a good job of explaining it ..
I agree with leanman,
Go for the higher comp words using the Google keyword tool most of the time. Undrestand that high competition in advertising could very well mean heavy competition in seo also. Use the seodev niche market finder to enter your keywords and see which one will be the easiest to rank for before beginning an article for the best results.
It's wrong to frame it as an "either/or" choice. Go for both.
Generally it's better to set up your site for some higher competition, longer term targets, and then concentrate on some "easy wins" from the low hanging fruit first.
By targeting the lower competition keywords first, you'll start getting some traffic much sooner, which means that you can start making sales and getting a return on the time and money commitment in your SEO campaign.
The content you write and the links you build to rank for the easier keywords will then bring in pagerank and semantic relevance into your site, and will strengthen your internal links. This is crucial in chasing the more competitive keywords.
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