How to restructure your Hubs for Higher HP Ratings and more web Traffic.

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Writing on HubPages and making Money

OK, I am a writer and I publish often on HubPages.

I have done so for years and over this time, I have watched HP go through a some serious growing pains as they have evolved to where they are today. Growing Pains for both for themselves as well as for myself and my fellow HP writers.

One truth that I have learned about HP is a pretty simple thing, but is is a fact. HP is a business and it exists to make money.

And, they will make money, using mine and my fellow writers works to drive income, for themselves.

It is what they do, they provide a platform for quality articles that will make a profit for themselves, as well as a portion of that profit for the writers..

Some of my fellow writers will jump up and down and complain, as I have done myself, on occasion. about the constraints they implement to accomplish this,

But, come on people, HP provides an excellent forum for us writers to exhibit our works, and, as such, is a highly respected provider of quality articles by Google and other search engines..

So what, if they use ads to make their money and only give us a share. At least we writers do get something from them for our works that other people will read and enjoy.

But, will it ever be enough money for all of us, the starving writers of HP?

Well, I won't go there.

In my opinion, if you are a writer looking for that elusive "quick fortune", HP will never be your path to such riches.

There are exceptions, but honestly, there are other paths to writing riches, and you should go to them now, if this is your true goal of using HubPages.

HubPages Preferences

As HP evolved their requirements for what they now call an EVERGREEN Hub or article, they felt it necessary to place certain roadblocks in the way of people who were writing what they considered a low-quality Hubs.

You see, low-quality Hubs do not get good search results, wit Google or any of the other major search engines.

Is this necessary? Well, I do go to a number of other "writers sites" and I try to keep up with how they manage their writer;s content.

And, I have found that, overall, the Grass is not Greener on the other side of the fence when it comes to Writers sites. For one reason or another, I have invariably backed off from most of these other sites, and happily returned to my HP domain.

And, each time, I plod along with a better feeling of confidence in the overall flexibility of the HP site itself. as well as in my writing's safety.

I will not go into the details here, but, if you want to meet HP's requirements for a Quality Hub, then read their tutorials and you will see their well-defined details on formatting and quality standards listed quite clearly for you.

And, they now have that little "Evergreen Checklist" box at the top of every new Hub for you to use as you are writing and constructing your Hub.

I will not get into the details, but they place this table at the top of every "Hub under construction" for the writer to understand how well their "under construction" Hub meets HP's requirements.

As you write, you will see check marks appear in the table that indicate where you, the writer, are progressing in producing what they prefer to see, as indicated by word count, number of pictures and videos used, etc..

From my perspective, they cannot be any more obvious about what they want to see in a Hub, so I try to follow their lead and write my new Hubs with one eye on this new table and the other on the quality of my writing..

By the way, using this new tool has actually led to my Hubs getting some increase in traffic.

HubPage Limitations and Me!

At one point, over a year ago, I had quite a few Hubs published than I do now. But, my traffic overall was so bad that it was really embarrassing.

As you all know, over this same period, the Great Google and HP implemented changes that punished all of us that were writing low-quality Hubs.

Many of my fellow Hubbers even dropped HP and moved on to other sites for their works, Most of us though, just hunkered down and rode out this storm of change.

I, myself, was forced to accept the reality of this new writers world I lived in and objectively re-evaluate my own works one-by-one with a much more critical eye.


Improving my Hubs, for HubPages and Google.

I spent a number of hours just going back and re-evaluating my Hubs, from my very first Hub to my latest release and analyzed what I had written in each.

I then established just what it was I needed to do raise the quality pf my old Hubs/ I put this information into a checklist for each Hub to help my writings show better to the world of readers. Here are the top changes that I determined was needed;

Hub Category -

It turned out that, unintentionally, I had a handful of main categories for the Hubs I had previously written. These categories were RV and Camping Instructions, Short Stories, Poetry, Travel Photography, Recipes, and personal Commentary. These were my favorite subjects, whether I wanted to admit it or not. Several years of writing made the point for me.

Hub Size -

I had Hubs ranging in word count from 200 to over 5000, depending, it seemed, on my mood at the moment. And I also noticed that more was not necessarily always better, when the subject was not clear nor written to the right audience.

Hub Life Expectancy -

Some of my Hubs were timeless, in that they would be as interesting five years from now as they were now, while others were already dated and essentially just dead articles written in the heat of the moment, for the moment. Some were more commentary than subjective.

Photos and Videos -

How many relative Photos and Videos were in the Hub that provided interesting information for the reader. I had many Hubs with just one lame picture that I pulled from my own photography, and not from other libraries, when I should have.

I had to reconsider my preference here and admit that I could never have enough of my own photography to enhance my writing. So, I started adding Pics from other libraries that gave the appropriate permission for their use.

Quality Links -

Were there Links usef and if so, were they actually fresh and did they provide good supplemental access to more information on my Hubs subject?

Hub Structure -

How well structured was each Hub? Did the information flow well and was it laid out so that the reader could get to my point easily and did my Hub's structure help or hinder the readers enjoyment.

I realized that some of my Hubs used only a few capsules and when pulled up by a reader, they immediately seemed to be "long-winded" or not very informative. This is a curse for any writer when trying to capture and keep a readers attention.

Reads and Comments -

I was a lousy follower of what my Hubs were doing for or against me. I used to check maybe once a week to seem my reads and to read other peoples comments.

Well, these counters on your Accounts page are very important to your articles popularity and thus success. I realized that by ignoring my readers, I was essentially crippling my own chances of growing an audience of Followers.

While in actuality, I could use what I had done "right" in previous Hubs to define what to change in my not so popular Hubs.


Where is your HP Score

What is your overall HubPage score

  • Less than 65
  • 65 to 80
  • greater than 80
See results without voting

A rewrite project that took months

Using this personal checklist, to prioritize my work, I spent quite a bit of time, sporadically I admit, to pull my existing Hubs up to my own new and powerful standards.

And, it worked.I have not magically become Rich overnight, but I did rise slowly trough the rankings for Hub Writers on HP, but also in my rankings with Search Engines.

But, after a while, I became aware of a new reality for me and other writers on HP.

There are certain, already written, Hubs in my account that just are not going to have a long life on HP. I had to figure out what I could do with these, next. And that is the subject of another Hub of mine, called How to Use WordPress to drive traffic to your Hubs.

.

Being a Writer

Improve your Vocabulary

© 2013 Don Bobbitt

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Comments 27 comments

billybuc profile image

billybuc 3 years ago from Olympia, WA

HP provides exactly what I need them to provide. A forum for my writing. I am the one who chooses not to write according to SEO rules and I'm the one who chooses not to use the suggested templates. Complaining about HP is a complete waste of time.

Nice job, Don! Helpful and logical, all in the same hub. :)


Don Bobbitt profile image

Don Bobbitt 3 years ago from Ruskin Florida Author

billybuc, great to hear form you, and thanks for commenting on my Hub.

I hope to help some of our peers understand that they need to USE the HP system and stop ABUSING it.

HP is a great forum for writers but they do need to understand how to use it properly and with realistic expectations.

Thanks,

DON


dahoglund profile image

dahoglund 3 years ago from Wisconsin Rapids

I came to hubpages more or less by accident, looking for a place to write. I probably lack the computer literacy most others have so much has been trial and error. I tried to keep my hubs short (500-1500) words figuring that would be the average attention span. This was after being criticized for being too long. Now I find that my maximum should be the minimum length.

Also, I wonder if it is worth rewriting shorter hubs or just write new ones.


kashmir56 profile image

kashmir56 3 years ago from Massachusetts

Hi Don great informative article with much valuable information within it. Ranting and raving won't change anything, HubPages will do always what is best for them. And we has writers must do what is best for us to make money here or anywhere for that matter.

Vote up and more !!! Sharing !


Sue Bailey profile image

Sue Bailey 3 years ago from South Yorkshire, UK

Great hub Don. Some good suggestions here. Voted up and shared


Don Bobbitt profile image

Don Bobbitt 3 years ago from Ruskin Florida Author

dahoglund- Thanks for the comment on myarticle.

Personally, Looking at your work,I would continue to write, and the length is what the length is.

I, myself, write my works all the way to the end. Which is the appropriate stopping place in any story.

If someone thinks your or anyone else's works are too long, then I would suggest that they change over to comic books.Lots of Pics, and few words.

HA!

Thanks again for the read,

DON


Don Bobbitt profile image

Don Bobbitt 3 years ago from Ruskin Florida Author

kashmir56- Thank you for the read and for your comment.

Of course you are right, we need to write, and use and appreciate HP for what it is, a business.

And, they need to do what they need to do to keep this forum of ours running.

I appreciate the Vote UP and the Share,

Have a great day,

DON


Don Bobbitt profile image

Don Bobbitt 3 years ago from Ruskin Florida Author

Sue Bailey- Thanks so much for the read and the Comment.

I hope the information is useful to some.

DON


janetwrites profile image

janetwrites 3 years ago from Germany

Very valuable and useful information for writers you provide here. I hope many writers will read it as it will be very helpful for them. I love HP as it has a strong community and HP does everything to maintain their business even though people are complaining about new rules or whatever. But HP still exists whereas other writing sites come and go. Thank you for sharing this great hub.


Augustus Samuel profile image

Augustus Samuel 3 years ago

great hub i only wish i have enough time to write my self.


Don Bobbitt profile image

Don Bobbitt 3 years ago from Ruskin Florida Author

janetwrites- I appreciate your comment and I hope the Hub was of some use to you.

DON


Don Bobbitt profile image

Don Bobbitt 3 years ago from Ruskin Florida Author

AugustusSamuel- Thank you for your comment on my Hub. I hope it has been of some use to you especially when you get more into writing.

DON


FlourishAnyway profile image

FlourishAnyway 3 years ago from USA

This is good advice for all Hubbers. Thanks for sharing.


Don Bobbitt profile image

Don Bobbitt 3 years ago from Ruskin Florida Author

FlourishAnyway- Thank you for the Read and the kind comment.

Hopefully this information will be of some use to other wroters on HubPages.

DON


wheelinallover profile image

wheelinallover 3 years ago from Central United States

Hub pages gave me my start at business. My first article actually to be published was on hub pages. Not written, published. People are still finding it on search engines.

You have to give readers what they want. This has to be on a page they will remain on. Titles are important as well as keywords. The title should tell a reader what to expect. Words, pictures, and videos should deliver on the promise made with the title, meta description, and keywords.

Once you have these figured out writing is simple.


kikalina profile image

kikalina 2 years ago from Europe

Interesting tips. My time on hubpages is unfortunately very limited but you have some excellent ideas.


Don Bobbitt profile image

Don Bobbitt 2 years ago from Ruskin Florida Author

kikalina- Thanks for the read and the kind comment.

DON


Lorelei Cohen profile image

Lorelei Cohen 21 months ago from Canada

I am one of the recent Squidoo imports. Slowly getting my articles adapted and nestling in to the Hubpages program. One thing that still confuses me though is what Hub score has to do with earnings? I cannot seem to figure out if they relate.


Joel Diffendarfer profile image

Joel Diffendarfer 21 months ago from Harrisburg, Lancaster, York, PA

Don, as usual, good content! As a new writer here, I find articles like yours very helpful. Thanks!


Don Bobbitt profile image

Don Bobbitt 21 months ago from Ruskin Florida Author

Lorelei- HubScore? Hmmmmmm! Well first of all, always keep in mind that a Hubs "Hub Score" is an HP thing. Google doesn't see it, so it has no effect on what you get from Google.

Secondly, it is a result of how HP sees your Hub and includes a number of their specific variables. And, keep in mind that our fellow Hubbers are great readers, but horrible at spending money on ads so they only account for your piece of the HP pie.

Third and most important? Personally I will go to a Hub that has a low score and work on it before I go to one that has a high score. You see, when I do go back, invariably, the low scored Hubs are the ones that really could use improvements.

DON


Don Bobbitt profile image

Don Bobbitt 21 months ago from Ruskin Florida Author

Joel- Thanks for the comment and I hope the information will be of some help to you as you write yourHubs.

DON


BWD316 profile image

BWD316 21 months ago from Connecticut

Nice hub Don! I've been absent from Hubpages for a while now but this month I have begun to dive back in and my first thought was to go back and check over my old hubs. It's good to see that others have done the same thing and that it can make a difference! Voted up!


Don Bobbitt profile image

Don Bobbitt 21 months ago from Ruskin Florida Author

BWD316- Well then, Welcome back! I look forward to seeing your new stuff as it hits the site.

And, thanks for the nice comment on my Hub. I ope t is of some help as you upgrade.

DON


Jacobb9205 profile image

Jacobb9205 17 months ago from Gloucestershire

Thank you for this, I will have to try to fix my hubs


letstalkabouteduc profile image

letstalkabouteduc 15 months ago from Bend, OR

Great tips, Don. It's a lot of work but fun at that same time. Re-working one's hubs is a chance for redemption and that's always encouraging.


Dianemae profile image

Dianemae 14 months ago

Just the information I have been looking to read. I need to go back and remove outdated and add to my original. Thanks for the push I need.


aesta1 profile image

aesta1 9 months ago from Ontario, Canada

I am trying to improve the quality of my hubs but there are many things to learn. However, it's no excuse if I place in front of me a commitment to make my writing worthwhile to readers. It will take time but I am taking the steps. Thanks for your tips.

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