Using a Hub Milestone to Make Hubs More Searchable and Accessible

Any Hub milestone is a good opportunity to make changes to previously published Hubs and to fine tune hub publishing procedures to ensure Hubs are easier to find via search engines and more accessible to people using HubPages. This Hub is an explanation of what I have learned regarding how to write Hubs in a way that increases their ranking in major search engines such as Google, Bing, and Yahoo, and how to use the resources provided by HubPages to publish Hubs in a manner that provides the best opportunities to drive internal HubPages traffic to Hubs. With the constant changes at HubPages, it is an ongoing process to implement changes to existing Hubs.

Using Search Engine Optimization (SEO) Techniques to Increase Organic Hub Traffic

The ultimate goal of most writers on Hubpages is to generate organic traffic to their Hubs from search engines, so they can enjoy the satisfaction that people are reading their Hubs to gain knowledge and can benefit monetarily from Hub viewings. The key to generating organic traffic to Hubs from search engines is to implement Search Engine Optimization (SEO) techniques within a Hub, so that the Hub is ranked highly in search engines, increasing the Hub’s visibility to people searching for information on the Internet.

A Hub milestone is the perfect time to go back and look at your existing Hubs to ensure that SEO techniques are implemented on all Hubs to maximize organic search engine traffic potential. Explaining SEO techniques is beyond the scope of this Hub (see: What Is Search Engine Optimization (SEO)?), since SEO requires a thorough explanation to be properly understood and implemented. However, it needs to be stressed that it is very important to learn and implement SEO techniques to ensure your Hubs can be found by the Internet community and reach their intended audiences to generate organic traffic.

Proofreading and Updating Hubs

A Hub milestone is a good opportunity to re-read existing Hubs to ensure that they do not contain grammatical errors or typos, and to update information within Hubs that is outdated. There are many benefits to ensuring Hubs are written with correct grammar and have current and accurate information, beyond the desire to publish high quality writing. First off, readers will take your Hubs more seriously, and will be more likely to share your Hubs via social networking sites, backlink to your Hubs, or subscribe to you on HubPages to read your future Hubs. Furthermore, if your Hubs are well written and are considered accurate and up to date sources of information, the potential for organic Internet traffic from search engines and backlinks from other websites and articles increases.

Ensure Hubs Are Properly Categorized

To make Hubs easier to locate on HubPages and attract readers looking for Hubs about specific topics, make sure Hubs are in the correct category. A Hub milestone is a time when the original categorization of a Hub can be reconsidered to determine if it would fit better in a different a category or subcategory that might attract more readers.


Ensure Hubs Are Properly Grouped

HubPages provides the capability to place Hubs in groups that an author on HubPages can name and organize. When Hubs are placed in groups, links are placed at the bottom of grouped Hubs, so readers can see similar Hubs by the same author and select a link to read them. This makes Hubs more visible and can potentially increase traffic to your Hubs; therefore, it is recommended to use a Hub milestone as an opportunity to either group Hubs or to review the existing grouping of Hubs to ensure that they are grouped properly, so the grouping is effective in attracting readers.

The HubPages grouping feature is accessed by selecting the Hubs button in the body of the page while in the My Account section of HubPages, then the Categories link from the navigation bar along the left side of the page, then the Edit Groups link in the body of the page. The page that is displayed is called Your Hub Groups. New groups can be added by selecting the Add New Groups button. A Hub is then dragged from the bottom of the Assign Hubs to Groups section of the page (Orphan Hubs) to the relevant group that the Hub belongs in.

Add Links to Other Hubs You Created on HubPages

Once a writer at HubPages reaches a Hub milestone, they have created a number of Hubs that may or may not be correctly linked to their other Hubs. A Hub milestone is a good time to look at how the Hubs you have created can be linked internally within the Hubs to other Hubs created by you and other HubPages writers. This not only potentially increases traffic to your Hubs from people reading your Hubs, but it also has the added benefit of increasing the Hub Score for your Hubs, since HubPages rewards linking to other Hubs within Hubs with a higher Hub Score.

Add A Video or Two To Your Hubs

HubPages is encouraging Hubbers to add video capsules to their Hubs to make the reader experience more dynamic and to keep readers engaged longer on Hubs, which in turn should help a Hubber's Google ranking since Google takes into account how long a page is viewed when it compiles its search ranking score. While there is no way to directly monetize videos in your Hubs, unless you are linking to your own videos on a site that allows you to monetize them, such as YouTube, it is a good idea to use a Hub Milestone to ensure your Hubs have relevant and interesting videos and that any videos that are already associated with your Hubs are still reachable and provide up to date information.

Share Hubs On Social Networking & Bookmarking Sites

HubPages no longer includes sharing buttons on Hubs to common bookmarking sites, such as Reddit and StumbleUpon; however, they still provide sharing buttons on Hubs to social networking sites, such as Facebook. Use a Hub milestone to take the initiative to share your Hubs on social networking and bookmarking sites on the Internet. Sharing hubs is a good way to drive traffic to your Hubs, and also to build a following for your Hubs outside of the HubPages community.There are many places to share your Hubs on the Internet, including but not limited to: Facebook, Google+, Tumblr, Twitter, Pin It, Reddit, StumbleUpon, and Digg. A Hub milestone is also a good opportunity to try article bookmarking and sharing websites, such as RedGage and to develop a Hub sharing protocol to follow each and every time you publish a Hub that ensures that the Internet community immediately knows that you have published a new Hub.

Happy Hubbing! :-)

Google Method for Writing Articles on HubPages

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Comments 15 comments

Rock_nj profile image

Rock_nj 2 years ago from New Jersey Author

Thanks lisavanvorst. One nice thing about HubPages is that a lot of seasoned writers are happy to provide guidance to new Hubbers to help them avoid the pitfalls of writing at HP and other sites. Reading a Hub such as this one or one of the many others that are similar to this one by other Hubbers is well worth the time for new Hubbers.


lisavanvorst profile image

lisavanvorst 2 years ago from New Jersey

Very informative information and good to know. I too go back to my hubs and change pictures, add more photos or polls. Great job


Rock_nj profile image

Rock_nj 3 years ago from New Jersey Author

misslong123, Thanks for your kind words. I'm glad you found this Hub useful. I actually write these kind of helpful hints Hubs not only to help other Hubbers and readers in general, but also to help me to remember things. It's nice to be to just go back and read what I wrote when I am looking for an answer. I agree that time should be taken to find the best YouTube videos possible. There's a lot of junk on YouTube and a lot of promotional material that does little to enhance a Hub. I like to look for videos that explain something covered in a Hub or expand upon the Hub, but that can be a challenge at times with some topics that aren't covered well on YouTube.


misslong123 profile image

misslong123 3 years ago from Edmond, Oklahoma

Wow, thank you for the great insight and advice. You really dug deep into some issues we all need to examine in our older hubs. I have been slowly trying to add videos as you mention, but it is a challenge at times to make sure you provide quality videos over just any youtube video. I have found by far the best videos are the ones I make myself (though I am not a talented actress!). Thanks for the information! I look forward to more. ~Michele


Rock_nj profile image

Rock_nj 3 years ago from New Jersey Author

Thanks Hideki-ryuga. I'm glad you found the information in this Hub useful. Every little bit helps as far as building traffic goes.


Hideki-ryuga profile image

Hideki-ryuga 3 years ago

Thank you so much for the useful information. I just added grouping to my hubs. The hub milestone linking other related hubs is a great idea to invigorate an idle traffic, which is common these days.


Rock_nj profile image

Rock_nj 3 years ago from New Jersey Author

I updated this Hub to include the changes HubPages has made over the past year. It's hard to believe how many changes there have been. Tags, RSS, and Share buttons for bookmarking sites are gone. Video is now encouraged. Hope other Hubbers find this Hub useful.


Rock_nj profile image

Rock_nj 3 years ago from New Jersey Author

Thanks HoneyBB. You're right, with all the changes HubPages has implemented in the past year, I need to review what I wrote here to ensure it is still relevant. The share buttons are gone now, for reasons unknown (not sure why HubPages in their infinite wisdom wants to make it harder to share Hubs?). Tagging is also gone, as HubPages had decided they want to control that function to reduce spam. You can still link Hubs together using Grouping, and certainly place relevant links within Hubs to other Hubs (both your own and others).

One thing I need to add is the importance of placing videos within Hubs to keep Google happy and to keep people on your Hubs longer, which is something I am starting to do.


HoneyBB profile image

HoneyBB 3 years ago from Illinois

Thanks for sharing this information. You have my mind moving now. I know I have to go back through my hubs and categorize them better. I also have to regroup some and group others. I'm not sure that we can still tag hubs though. If there's a way I am missing that. I also don't recall seeing a share button at the bottom of hubs. Is this still something we can do? I'll have to check. Your info will definitely help me get better results as I haven't been doing so good with grouping and categorizing and even linking other hubs. I will pay more attention to that in the future.


Rock_nj profile image

Rock_nj 4 years ago from New Jersey Author

Sinea, I'm glad you found this Hub useful.

I was going to say that RSS is quite easy to implement, but it looks like you figured it out. The section "Rock_nj's Latest Hubs" is an RSS feed that updates every time I post a new Hub. There are creative ways you can use RSS to promote your less popular Hubs, or Hubs of a specific related category. I came across Hubs that explained these techniques when I was searching for info about RSS.


Sinea Pies profile image

Sinea Pies 4 years ago from Northeastern United States

I did it! RSS is actually easy to add. Thank you SO much for your help. I will be RSS-ing all of my posts soon.


Sinea Pies profile image

Sinea Pies 4 years ago from Northeastern United States

Great hub....really great hub! I need to learn more about RSS feeds in hubs. Got anything written about that yet?

Voted UP and useful. Thanks so much.


Rock_nj profile image

Rock_nj 4 years ago from New Jersey Author

Thanks TFScientist. I'm glad you found this Hub useful.

I know what you mean Turtlewoman about cringing when reading older Hubs. :-) It can be painful, but reading and editing/updating older Hubs will makes one a better writer and one's Hubs more highly regarded and likely to be shared by visitors.


Turtlewoman profile image

Turtlewoman 4 years ago from California

It's always nice to read a hubber's milestone hub to learn a different perspective. You're absolutely right, it's time to go back and properly monetize and optimize those older hubs. The problem with some of my older hubs is that it makes me cringe to read them again. :-) I would find so many embarrassing errors!

Voted up!


TFScientist profile image

TFScientist 4 years ago from Peterborough, UK

Some great advice and reasoning behind it all. Thanks for sharing - you have given me some great ideas to update my own hubs. Voted up, bookmarked and useful

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