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CPM values

  1. KitchenBuyersAid profile image87
    KitchenBuyersAidposted 3 years ago

    Another dumb question. I assume CPM stands for Cost pr Thousand views.
    If so, what drives that value? I notice that my CPM value @ HP Ad program is all over the place and varies day to day from CPM.
    That confuses me.
    Obviously a higher value equals better earnings. Is that metric out of our control??
    Is everybodys different? Is it relative to our content and niche?

  2. psycheskinner profile image81
    psycheskinnerposted 3 years ago

    It depend on what the advertisers shown on your pages are paying.

    If you are getting rates that high, well go on you.  I haven't seen  for years.

    1. KitchenBuyersAid profile image87
      KitchenBuyersAidposted 3 years ago in reply to this

      last 3 days were ....so that's all good? better than most ??

  3. WryLilt profile image88
    WryLiltposted 3 years ago

    It depends on source of traffic, quality of traffic, country and other variables which feed into how much advertisers will pay.

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