Boy, now I'm really confused. Our hub summaries (just under the title) are supposed to be what shows up as a description in Google searches, right? So I just launched a new hub. It's reading a 94 hubscore right now and is not an Editor's Choice (yet).
Here is what my summary says:
"When it comes time to purchasing supplies for a do-it-yourself irrigation project, buyers can be stumped. Amazon.com and other online stores sell finished products, but where do you get parts?"
Here is what's showing up in Google:
"Orbit has been manufacturing and distributing residential and commerical irrigation products since 1986. Orbit is the leader in the DIY irrigation industry . . . "
This statement comes from a section almost 1/3 of the way down this 1900 word article, after 2 photographs, a poll, a section of links, and three sections of text with two or three paragraphs in each. How is that happening? What are our summaries for?
Google will use your Description Tag (Summary on HubPages) most of the time but will create its own snippet to match a webpage's content to a specific search query.
To increase the probability of Google showing your Summary, put the text at the top of your Hub. (That's what I do.) Also, you must limit your Summary to only 160 characters (or less) including spaces. Right now, your Summary is way too long. Having a question mark is a bad idea in a Description Tag because your Description is supposed to accurately reflect the content of your Hub. It is supposed to answer a question, not ask one.
Will this also work for Bing? I get plenty of Google traffic but when I typed my best performing hub into Yahoo I found lower on the page and the summary was so poor that I would not have chosen to look at it (if I did not know the author!). The summary they used seemed to be some random sentences, and had nothing to do with what I typed into the search query.
It works most of the time but not all of the time. You do have to write a Description Tag which search engines accept (see: 'III. A. 3. Meta Tags' from the Table of Contents on my SEO Hub.)
If a search query does not contain the keywords or the meaning of the key words in the query, the search engine will find text on the page to show the searcher why the webpage was recommended and what can be found on it.
Thanks. I have read that but will go look at it again to see what I need to change.
This is all your "fault"! I have a lot more PVs than you but when I saw the amazing rate at which you are proceeding I figured I must be doing something wrong. (Bing seemed to confirm that for me.) At the rate you are going here your profile will be getting that new accolade months before I do.
I appreciate your help.
So even though Hubpages has a character limitation built in, it's still too long? Or are you referring to the snippet Google chose (i.e. the first couple of sentences of Orbit's section down the way)? What this tells me is that I need to include the Google Adwords keywords I'm targeting somewhere in my description tag, not just the hub.
That's right. HP allows a summary which is too long. In fact, when the Description Tag shows up as the snippet, more characters/spaces are taken off because HP inserts the date in your tag too, so you really have less than the 160 characters and spaces to advertise your Hub.
Most definitely insert your keywords in the Description Tag!!!!
You can see better information about how Google sees a Hub using the Google structured data testing tool.
It is briefly mentioned in the FAQ related to Google+ authorship.
Here is a link to that tool.
You can enter the URL for your Hub.
The summary is based on search terms used and that is indicated in the results for your Hub.
The excerpt from the page will show up here. The reason we can't show text from your webpage is because the text depends on the query the user types.
The snippets shown are dynamic and will depend on what was typed-in by the searcher. Google will show what it thinks best summarizes the content of your article and does not necessarily show what you wrote in the meta description--IMHO
I got the same thing on Bing and Yahoo when I checked yours.
I then checked my latest published Hub and it did the same thing as you.
My older Hubs were giving me different things for each searcher.
by Oyewole Folarin6 months ago
I'm so excited to see one of my hubs showing up in Featured Snippets. This is responsible for the sudden increase in traffic to the hub. A big thank you to editors and fellow hubbers.
by Lena Kovadlo7 years ago
Today, someone I know ordered a book I showcased on one of my hubs (in the amazon capsule). When I go to my amazon associates account I do not see any orders for today's date. I know that the person ordered some other...
by Keith Abt5 years ago
I posted a new Hub this morning which included an Amazon capsule with 8 or 9 related items in it. However when I went back to look it over after publishing, the Amazon capsule was not showing up, there's just a blank...
by Imran Khan11 days ago
I have a hub that has been indexed on Google, but it doesn't appear in search results even when I put the exact title. When I put the url of the hub in Google search, it shows up, otherwise it doesn't. What can be the...
by alocsin6 years ago
I've written eight hubs, the last of which was published about a week ago. They all showed up in Google Analytics automatically.My latest hub was published yesterday and is not showing up on Google Analytics? But...
by ToriM3 years ago
when I upload pictures to my hubs, the last several that I have uploaded only show broken links instead of the actual pictures. I already tried going in and re-uploading the pictures but I can't get it to work. anybody...
Copyright © 2017 HubPages Inc. and respective owners.
Other product and company names shown may be trademarks of their respective owners.
HubPages® is a registered Service Mark of HubPages, Inc.
HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.