Over the last week my CPM scores were the lowest I have ever received. The running average summary since the beginning of the year shows a steady decline of 25% since the beginning of the year. What does this mean? Why is this happening? Are all hubbers affected in the same way? What can hubbers do to fix it? Obviously it means less earnings for the same traffic? Is the Ad Program failing?
Mine have dropped, too.
As I do think HP is trying their best to keep high CPM's (it's certainly to their benefit to do so) it is presumably a result of advertisers refusing to pay any more.
You can try changing the topic you write about, but other than that, nothing.
No, it is far, far too early to say that HPads is failing - let it go for a year with ads all over the net being much higher than HP and you could make the claim.
It depends on advertisers and content. If an advertisor thinks your article will be getting a ton of traffic, then more cpm.
It's happening to everyone. Paul had been really happy a few months ago - they must have secured some kind of deal that gave high CPMs, but that deal has obviously expired. They do tend to fluctuate.
It's a hard thing to tell. I have several accounts. Some have reached their highest CPM in a VERY long time while some are absolutely tanking. I guess it evens out in the end.
by Melanie Shebel2 years ago
This has been a problem for years now, really since the induction of the HubPages ad program and it's pretty much what has made me give on on HubPages (I used to write a lot, now seldom.)I have a hub that occasionally...
by Toni2 weeks ago
I started a new HP page: http://hubpages.com/@dangerouslydelish to focus on recipes- hoping to create a stronger brand compared to this account.I was looking at my stats and my CPM is 4-5x more on this account, compared...
by Azure114 years ago
Over the last week I have noticed that the HubPages Ad Program CPM has been changed downwards significantly retrospectively. I know that adjustments are normally made but this is quite excessive, losing me over $20 in...
by Paul Edmondson5 years ago
We have always cared deeply about providing the most rewarding place for people to publish online and we continue to work on improving overall monetization for your Hubs. One of the benefits that the HubPages...
by Andria4 years ago
I ask because I am currently experiencing yet another traffic surge. I've gone from 200+ views per day to in excess of 1600. Yet the income remains pretty darn poor.I've brought this up more than once and I have to say...
by Oyewole Folarin4 years ago
With the recent google algorithm change, i noticed that hubbers who have spent 4 - 5 years are those having their subdomain slammed by google. Why?
Copyright © 2016 HubPages Inc. and respective owners.
Other product and company names shown may be trademarks of their respective owners.
HubPages® is a registered Service Mark of HubPages, Inc.
HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.