Mine have dropped by 50%. Is it my content or something else?
Perhaps this may have something to do with it:
Interesting if you are not using the HP ad program?
Mine dropped significantly last year and has only partly recovered. Lately there has been some drops in traffic too. It might be one of Google's algorithms has affected your traffic. There was a recent Google update to their algorithm.
Well my earnings weren't great - about 20c a day but they have now dropped to an average of 1c a day - I HATE Googl's algorithims.
Depends on a wide range of things - is your content seasonal, time based or evergreen? Are less people searching those topics lately? Has there been a Google algorithm change? Have any of your hubs become unfeatured? Is your traffic from 'spammy' low advert paying countries or higher paying ones?
September has been very slow lately with both traffic and earnings. Perhaps there's been a bunch of new changes or something else is a foot.
By way of contrast my earnings to date this month have improved compared to last month....
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