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Low CPM with traffic increase.

  1. Jesse Drzal profile image85
    Jesse Drzalposted 6 weeks ago

    Pretty frustrating when I get a significant traffic spike only to see CPM values plummet. My Google Analytics stay steady for the most part as far as page time, bounce rate and things of that nature. Why does this always happen?

  2. Jodah profile image86
    Jodahposted 6 weeks ago

    My traffic has gone up considerably over the last two,months but my earnings are almost half of the average. Not good.

    1. Jesse Drzal profile image85
      Jesse Drzalposted 6 weeks ago in reply to this

      Hope it turns in the other direction for you.

  3. eugbug profile image94
    eugbugposted 6 weeks ago

    Turn off your Hubpages Earning Program and switch to Adsense only. You might be pleasantly surprised. (some days anyway).

    1. Jesse Drzal profile image85
      Jesse Drzalposted 6 weeks ago in reply to this

      I was thinking about that..why not try it right?

    2. TIMETRAVELER2 profile image93
      TIMETRAVELER2posted 6 weeks ago in reply to this

      Why do you say this?  Is there that much of a difference?  Please let me know.  My CPMs are about half of what they were prior to this month but still not horrible, but I'd like to know your thinking about this and also here from others who are having success just with Adsense.

      1. Jesse Drzal profile image85
        Jesse Drzalposted 6 weeks ago in reply to this

        Definitely a big difference, a big drop. What's strange is that it always ties in with traffic increases. It doesn't seem to be coincidences either.

        1. eugbug profile image94
          eugbugposted 6 weeks ago in reply to this

          CPM gets diluted if less lucrative articles have a sudden surge of traffic. CPM is an average figure across the board. Maffew James gives a good explanation here:

          http://hubpages.com/community/forum/130 … ng-cpm-why

          1. Jesse Drzal profile image85
            Jesse Drzalposted 6 weeks ago in reply to this

            Awesome appreciate that thank you!

      2. eugbug profile image94
        eugbugposted 6 weeks ago in reply to this

        It's sort of a gamble Sondra, but worth trying if you haven't done so. I find I get lucky on some days and Adsense earnings can be 50% to 80% higher than those from the ad program. However on other days, they can be 50% lower. It depends on the number of clicks you get. I'm not sure whether there are earnings per impression with Adsense as there are on the ad program. I haven't experimented long enough either to determine whether earnings are higher or lower over e.g. a month.

        1. TIMETRAVELER2 profile image93
          TIMETRAVELER2posted 6 weeks ago in reply to this

          My adsense earnings have been much higher lately than they have been and I'm close to getting another payout, so I'll try it for a bit to see what happens.  I'm guessing they only pay for ad clicks, but who knows.

          1. Jesse Drzal profile image85
            Jesse Drzalposted 6 weeks ago in reply to this

            Definitely a worthwhile experiment for sure..good luck with it.

          2. lobobrandon profile image83
            lobobrandonposted 6 weeks ago in reply to this

            No some adsense ads are also CPM so it's a mix of both. If you login to adsense there's a pie chart that shows you this. Not sure if I edited some settings to get this, but I have it.

        2. TIMETRAVELER2 profile image93
          TIMETRAVELER2posted 6 weeks ago in reply to this

          I've heard that some people do better with just Adsense.  I've always used both, but as an experiment, I turned off my HP program yesterday about half way through the day.  My Adsense income more than doubled from what it was the day before and the end result was that for Adsense I earned more in that half day than I had earned the entire previous day with HP.  I'm going to leave it this way for a few days to see what happens because my views always go up on Sundays and Mondays and then drop slowly back down until the next weekend. 

          I missed an Adsense payout last month by 12 cents!  So, it won't hurt to pump it up a bit right now.  As long as I still get income from Amazon, I'll be good with it.  If that stops, I'll go back to using both.  Thanks for the info!

          1. eugbug profile image94
            eugbugposted 6 weeks ago in reply to this

            As far as I can recall, you can still check CPM with the ad program turned off so you can decide whether it's worth turning it back on again. Looking at the figures for last year, my CPM figures started to increase a lot from mid April onwards. However in 2015 they were about 60% higher than they are now. So it's hard to know what to expect!

            1. TIMETRAVELER2 profile image93
              TIMETRAVELER2posted 6 weeks ago in reply to this

              Mine were doing OK until this month but have dropped quite a bit.  However, I'm coming into my season now, so I'll just have to play it by ear.  It's easy enough to "turn on..turn off" that's for sure!

    3. theraggededge profile image95
      theraggededgeposted 6 weeks ago in reply to this

      I've just done it. I've noticed that Adsense from HP has increased lately, and I'm almost due an Adsense payout, so thought I'd give it a go.

      1. Jesse Drzal profile image85
        Jesse Drzalposted 6 weeks ago in reply to this

        Do you configure your own Adsense ad layouts or is it done automatically?

        1. theraggededge profile image95
          theraggededgeposted 6 weeks ago in reply to this

          I'm not sure I understand the question. I simply changed my HP Ad program to 'off'. I decide my Adsense layouts on my own site but you can't do that on HP.

          1. Jesse Drzal profile image85
            Jesse Drzalposted 6 weeks ago in reply to this

            No that answers it..thank you.

    4. TIMETRAVELER2 profile image93
      TIMETRAVELER2posted 6 weeks ago in reply to this

      Question:  When you turn off your HP Earnings program does this include income you receive from Amazon?

      1. eugbug profile image94
        eugbugposted 6 weeks ago in reply to this

        No, it doesn't seem to. I made income from Amazon on Sunday while HubPages ads were turned off.
        For some reason, I also made a few cents from HubPages every day even with the ad program turned off for a week. Must be something to do with ads being displayed the previous week and then a lag before revenue gets added to earnings.

  4. Jesse Drzal profile image85
    Jesse Drzalposted 6 weeks ago

    Seems people have mixed results switching to Adsense. Some it seems to help, some it hurts from what I gather. After next payout, I'm giving it a whirl.

  5. Solaras profile image91
    Solarasposted 6 weeks ago

    I'll try the experiment. My pageviews are still dropping, now down 20-25% and income is off 55%. So discouraging. I tried this experiment a month ago, and it went poorly for me.  Now I am not sure if Adsense could be worse.  I hate giving the b@stards any more income after their stupid Fred update. Bitter.

    1. lobobrandon profile image83
      lobobrandonposted 6 weeks ago in reply to this

      HP Ads are also a big part Adsense if I'm not mistaken.

      1. Solaras profile image91
        Solarasposted 6 weeks ago in reply to this

        Is this your way of saying, "Whatever you do, you feed the beast."

 
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