Adsense page impressions v Adsense unit impressions

  1. N. Ramius profile image82
    N. Ramiusposted 7 years ago

    Can someone explain to me what the difference between the 2 is in Google Analytic? I haven't been able to figure it out.

    1. Fiction Teller profile image60
      Fiction Tellerposted 7 years ago in reply to this

      An adsense unit is a single unit of ads on a particular page--a rectangle, a banner, a vertical banner, etc.  So if one page has three adsense units, a single page impression will yield three adsense unit impressions.

      I think.