FTC: Bloggers must disclose payments for reviews

  1. steffer profile image57
    stefferposted 7 years ago

    can somebody wplease explain me a bit more about this???

    I have read the full text of this, but i don't understand completely.

    here's what it's all about:
    Posted on My Yahoo Tech News


    The Federal Trade Commission will require bloggers to clearly disclose any freebies or payments they get from companies for reviewing their products.

    It is the first time since 1980 that the commission has revised its guidelines on endorsements and testimonials, and the first time the rules have covered bloggers.

    But the commission stopped short Monday of specifying how bloggers must disclose any conflicts of interest.

    The FTC said its commissioners voted 4-0 to approve the final guidelines, which had been expected. Penalties include up to $11,000 in fines per violation.

    The rules take effect Dec. 1.


    So, i am doing affiliate marketing with blogs, am i now obligated to state, that i am  an affiliate and that i earn commissions when people buy those products?

    Thanks for the help

  2. Uninvited Writer profile image82
    Uninvited Writerposted 7 years ago

    They are discussing it in this thread:


  3. steffer profile image57
    stefferposted 7 years ago

    oh sorry, didn't know thank you