I have never used Redbox before this last week. my local grocery store, Martins, sent me an e-mail offering me a free rental. I received a code in my e-mail.
Cool, so I went to the grocery and rented a movie. The Redbox asked for my e-mail address which I typed in. By the time I got home I had another e-mail from them offering me a second free rental with a different code. I rented a movie last night.
This morning, I got another e-mail from the Redbox people offering me one free rental a month if I would sign up for their newsletter.
I have no idea how much e-mail this newsletter business will generate but I'm going to give it a shot.
I never have time to watch movies anyway so about one a month will work out just fine.
FYI, iTunes is offering a selection of free Christmas carols for download. It's a nice little mix of traditional songs from a wide variety of performers.