The value of social media and connections to me is the number one way to obtain traffic. Tell me what you have in mind as a traffic building system.
If you're relying on social media and connections to get traffic, you're thinking too small. Social media may get traffic but it often doesn't convert well.
As for connections, I think most experienced Hubbers regard the HubPages community as a welcome break from the business of internet marketing rather than part of it. The only way the HP community helps me with traffic is that I learn so much from other Hubbers like the people Shades mentioned.
I personally see my hubs as a failure if the only hits they get are internal (from hubpages) with the exception of my hubs about hubbing, of course.
Google should be your main goal, followed by hits from yahoo, bing and other search engines.
To do that requires backlinking, both for traffic directly through the link as well as increasing your reputation with google.
A backlink through social media (to friends) I find both worthless and dangerous. Worthless because those people are reading because YOU wrote it, not because they are interested. Dangerous because well meaning friends may click many adverts in an attempt to help you, which is considered fraudulent by adsense and may get you banned.
Social media is definitely not the number one traffic source. It's short lasting, and poorly converting. Organic Google traffic is what you need to aim for.
I have been thinking how cool it would be to get Misha, Relache, Sunforged, Darkside, Mark Knowles, Patty Inglish ... maybe a few others to just pimp the hell out of my hubs for me and build my traffic with their uber SEO powers.
That's what I have in mind. Not sure how it's going to work out, but that's my plan for now.
I don't even get what people do on "social media". I've tried going to a few of those sites, and when I get there (and if I signed up, thinking it could do something), I'll fill out some of the profile. Then there'll be the "find friends" thing, and I'm not particularly interested in looking for "friends" I don't know or trying to pretend to be interested in any of the subjects - so I just get aggravated and abandon yet another one of those accounts. I guess I'm not very "sociable". So, those sites do nothing for me or my traffic, but I'm not sure, even if they did, having to be involved with them would be worth it.
That's what I love about Hubpages, I feel more connected to the community.
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