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How local is local on Google Analytics?

  1. Wayne Orvisburg profile image79
    Wayne Orvisburgposted 6 years ago

    I'm just trying to figure out if the local numbers on Google Analytics are your country, state, or region.  Does anyone know or have a good idea?

  2. lrohner profile image84
    lrohnerposted 6 years ago

    Maybe I'm just being dense, but what "local numbers"?

    1. Wayne Orvisburg profile image79
      Wayne Orvisburgposted 6 years ago in reply to this

      I may have worded that wrong, but in the AdWords tool, there are the Global searches for keywords and then the Local searches for keywords.

  3. wilderness profile image93
    wildernessposted 6 years ago

    Taking a clue from the relative size of the global and local figures, I've been assuming that "local" means country, or at least the local google "exchange".  I'm not sure, for instance, how far google.uk extends, but local might mean all figures from that.

 
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