Keywords in bold

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   brakel2posted 13 years ago

   Are we allowed to put keywords in bold. i read somewhere that it is a good idea.

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      brakel2posted 13 years agoin reply to this

      I found an answer in another post - to not overload with bold.

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         thisisoliposted 13 years agoin reply to this

         I would, but I definitely would not overdo it.

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   lrohnerposted 13 years ago

   Not sure I buy it. I just did 12 Google searches. Not one of the top results had keywords in bold. Just sayin'...

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3. 57

   TerryGlposted 13 years ago

   SEO good practice often leads to having your keyword in the first and last sentence and middle of your content.
   
   Take that one step further and have one of your keywords underlined, another in italics and one bolded. This way G knows exactly what your talking about.
   
   Then there is the use of H1 H2 and H3 tags and an external anchor text link using your keywords.
   
   These are all good seo on page tactics and as you can see by the above comments, not everyone is doing. That being the case you can outrank sites not doing this very quickly.
   
   If you have a Wordpress blog, buy SeoPressor, it does this for you.
   
   http://hubpages.com/hub/SeoPressor-Plug … dpress-SEO

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      thisisoliposted 13 years agoin reply to this

      All good advice here!

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      Smart Rookieposted 13 years agoin reply to this

      Thanks for that  nugget of wisdom!

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      whooopsposted 13 years agoin reply to this

      Great advice. And to answer your question, it is not a bad idea to do so.

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      Garrett Mickleyposted 13 years agoin reply to this

      I was under the impression that making something bold, underlining it, and/or italicizing holds very little or no weight for Google.
      
      However, I do use word press to run all of my websites so I will try that plugin if it isn't too expensive.  Thanks!

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         thisisoliposted 13 years agoin reply to this

         Matt Cutts confirmed that Google does look for signs of keywords being highlighted within text using bold, italics, etc.  As to the weight that is a matter of some contention within the SEO community.
         
         However you look at it though, it does not hurt to highlight your text with an emphasis a couple of times in an article!

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            Mishaposted 13 years agoin reply to this

            As usual moderation is the key, though

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               thisisoliposted 13 years agoin reply to this

               Definitely, over use of bold/italic/header tags can make your page appear spam like to Google.
               
               When I highlight my keywords I try to do it so the highlight appears like a natural emphasis in my article.

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   CYBERSUPEposted 13 years ago

   Thanks TerryGI for this great information.  Many Thanks!

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