Maybe it's time to start writing longer hubs...
http://www.utne.com/Great-Writing/Long- … reads.aspx
Q & A, how-to and many other niches can't be stretched more than 400 words. If anyone is reading Jacob Nilson's usability study then they'll observe short attention span(and in turn huge bounce rate) for some topics with longer content in their analytics data.
Jakob Nielsen concludes that both short articles (400-ish words) and longer articles (1000+ words) succeed - they just attract different kinds of readers. Plus, it was an old study - 2007 - so maybe the reader habits have changed since then.
Desperate buyers will read 1000 words ? or 400 words ? (I'm pointing to those list-based product hubs which are written to target desperate buyers). I see that in no way buyers are changing their habits over time, in fact they're taking less time to read through review that is unnecessarily too big (ref- bounce rate). Again these are niche specific observation.
I guess it depends what kind of hubs we're writing. I think my shortest one is a product hub, but most of mine go over 1000, a few over 1500. With some subjects, it takes more words to communicate, and those topics generally bring in a different audience.
That is an interesting article. Thanks for sharing.
by Mahaveer Sanglikar5 years ago
Does large Hubs attract more visitors than smaller ones?
by DNemesis6 years ago
Alright, so in an effort to improve both traffic and conversions, we should explore whatever myths or curiosities some of us may have. People have often said that an article's length defines quality, at least to the...
by Marisa Wright2 years ago
I thought this article was very interesting. It's by a blogger who tested long posts vs short ones, and found the longer posts did much better:http://www.quicksprout.com/2012/12/20/t …...
by Victoria Lynn5 years ago
I've seen people saying that they are writing longer hubs and getting more traffic. I've always heard at least 300 words up to 800 or so. Have you found an optimal number to shoot for?
by Doodlehead4 years ago
and it took me about 40 minutes. Someone on Hubpages said they write 3-4 articles PER HOUR! Is this really possible? 300 words each? Who does this? Can you do this?The article I...
by Marie Gail Stratford2 years ago
When I first started at HubPages, I wrote several Hubs of around 800 to 900 words. Now the goals for creating quality Hubs include 1250 or more words of content. I've noticed that some Hubbers seem to be padding their...
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