Thoughts on Hubpages Ad Program

  1. arthriticknee profile image89
    arthritickneeposted 5 years ago

    Looking back over my long term average (last 100,000 page impressions showing my affiliate code), my Hubpages Adsense eCPM is now one tenth of its previous level.

    Two things have happened in this time:

    1) I started the Hubpages Ad program
    2) Google implemented their significant algorithm change.

    This is an unfortunate example of bad timing as I am unable to conclude which is the primary culprit and what proportion of blame I am to give to each.

    As each account I have reaches the payout threshold I will disable the Hubpages ad program and hopefully come up with an answer. A ten-fold loss of earnings turns Hubpages from a significant earnings source (and worthy of a fair bit of time) into a site not dissimilar to a whole host of revenue sharing bookmarking / backlinking sites.

    Of most concern to me is the fact that my different accounts cover different niches and all have similar stats. Not only this, but even Hubs that seem unaffected traffic-wise by the google change have stopped earning.

    I am actually hoping that it is the Hubpages Ad Program that has decimated my adsense as at least I have control of that.

    Everyones experiences are likely to be different but I thought I would share mine and am happy to update this with the results of any change of affiliate programs used.

  2. Mark Knowles profile image61
    Mark Knowlesposted 5 years ago

    My experience has been similar to yours - I can draw no firm conclusions as to where I am until I have run another comparison. I am not even certain how badly my income has been affected. 80-90% drop seems about right. The extreme loss of income compared with traffic loss has something to do with the fact that we getting more traffic from India than Canada.

    India/Philippines/Singapore/Pakistan traffic - which is now a large proportion of the site's traffic will not spend money at Amazon or Ebay and click values from residents in these countries will be far lower than from US/UK/CA/EU sad

    Certainly I have seen the same drop in traffic across multiple niches - although some subjects have not been too badly affected and some have actually increased.

    I am coming to the conclusion that the search engines still see Hubpages as an "authority" site.

    Unfortunately it is a religious authority site. sad

  3. arthriticknee profile image89
    arthritickneeposted 5 years ago

    Thanks Mark,
    That would explain a lot. Good to get the thoughts of someone with significant traffic levels. Thankfully I took the advice of people such as yourself long ago and have a small portfolio of my own sites that now provide the bulk of my income.
    If you had all of your eggs in the Hubpages basket the last few months would have been a disappointing time.