I've been exploring this quite a bit myself. What are the best ways that a writer can create and promote their personal brands? Do you conduct readings, promote yourself through social media channels, create a specific body of work, or other methods?
Hi Pia, I'm certainly no expert, but the best exposure I have ever received for my personal writing (including projects and job offers -- no lie!) came from public readings and guest writing in literary journals. The latter was immensely rewarding.
I'm quite a good orator so the fact that I "acted" my work out made it appear better than it probably was. If you know you get nervous or have the tendency to be monotonous get an outgoing friend to read it out for you.
The Internet is also a great medium, but involves a lot of groundwork. Thanks to places such as the one you work for it's quite easy to crack open the door to writing avenues.
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