One of a leading Website WM told me that almost 90% of articles lose their search engine relevance within a year. I wanted to know about the experience of HubPages writers whether this is true or is the case only with some categories of articles like on Tech?
Write hubs on ever green subjects..if you write on technology or current affairs they may not be relevant for long though they get you traffic, either you need to update your hubs and keep them fresh or write on evergreen subject.
I dunno about that. I'd imagine if that happened, it'd be because more relevant articles or websites buried the older articles. I've got a few articles from almost two years ago that are still on the front page of Google.
Then that's good for me, too. All my hubs are less than six months old. I do very little back linking because I am lazy and get bored easily. Therefore, I'm hoping they just mature and become phenomenal successes.
Well, as smart people know, never follow my lead. Even my youngest daughter knew that. When she was just five or six, she told the rest of the family "Don't follow Dad - he has no idea where he's going." She was correct in her assessment.
Smart people do keyword research. I never do. Smart people seek and create back links. I don't. Smart people almost always make more money than I do, have more traffic and many more followers.
Quite the reverse. Most of my articles take a few months to get started, then they just keep on going. My best performing articles are three years old.
I suspect I know why your "leading Website WM" made that statement, though. You need backlinks from other sites to retain your search engine ranking. Most webmasters go out and actively seek backlinks, and some use paid backlinking services.
The trouble is, many of those paid backlinking services create links on dubious blogs. As Google identifies those blogs and penalizes them, those backlinks no longer count. So an article which may have hundreds of backlinks when it's new, will have only a handful of links a year later - and search engines will reduce its ranking accordingly.
There old be something else though, too. If you are doing very well for a moderately desirable topic, you are a target. Those who want to be at your SERP are going to study whatever you did and try to outdo you.
Let's say I hit a sweet spot, which does happen every now and then. With me, it's always accidental - I did no keyword research and therefore no optimization, but it happened. The guy I pushed down is going to work harder to push me back down and he will probably use tools I have never even heard of, never mind own. He'll work at it and he will win because I am unlikely to have even noticed where I am, never mind which direction I am moving.
Even if I did notice or care, I could be outgunned or outsmarted. People who take this stuff seriously are going to win.
Yeah, I saw that. I have been very pure in recent months, though there have been times when I would dearly love to shoot off nuclear weapons..
I just grit my teeth, breathe through my nose a few times and then repeat "They don't know any better. They don't know any better. THEY DON'T KNOW ANY BETTER!". Then my wife gently pulls me away from the computer.
Thanks for the info everybody! I asked this because I have written a few articles on Engineering topics which are evergreen topics and fetch me good traffic without even after a year of posting them. So I wanted to check whether this is time limited or will continue to profit me in the the future too.
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