The History of Chewing Gum & Bubble Gum Is A Sticky Business

I just got braces off my teeth a couple of weeks ago. Yeah, the full metal mouth kind! It was no fun and sacrifices definitely were made. Sacrifices like not eating Tootsie Rolls, caramels, steak, hard candy, ice...not to mention my social life! But one of the biggest sacrifices was not being able to chew gum for three and a half years. Now that was a true sacrifice! Imagine you're riding in the car with a friend. She pulls out a pack of gum and says, "Gum?" You say, "No thanks. Braces, remember?" She answers, "Oh yeah, I forgot." This exchange probably went on between my good friend Maggie and myself at least once a week for 52 weeks times three and a half years. I say this only because I have now had my braces off almost a month. In that entire month, soon to be 30 days, Maggie has not asked me ONE time if I'd like a piece of gum. What the heck?


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Bubblicious!

I wasn't worried while I had my braces. I knew chewing gum wasn't going anywhere. It's been around too long. My first memories of chewing gum as a kid was on road trips with my parents, two sisters, and a brother. My parents enjoyed, and I use that term loosely, taking to the open roads with four children in tow in an aqua colored Rambler station wagon for family vacations. This was back in the day of no seat belt laws and amazingly, all four of us kids lived to adulthood without ever being thrown through the windshield of a car. I rode in the very back of the station wagon with a pillow and a blanket. My parents were probably hoping to hit a bump and somehow the back door would come open and I would go flying out. Hey what's one less kid when you've got four, right? One very eventful trip to the mountains, I took along four Big Buddy sticks of bubble gum and some Super Grape gum balls to chew to pass the time. If you're not old enough to know about Big Buddies, they were giant sticks of gum that could last you a week if you were frugal and you had no friends.

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Master of the Bubble Blowing Universe!

I know this seems like an excessive amount of gum for a four hour car trip, but I was on a mission. My sisters and brother could all blow bubbles with their chewing gum. Try as I might, I could not. I used my allowance money and rode my bicycle up to the 7-11 to stock up before we left, because I was determined to learn to blow bubbles before we got to our destination or I wouldn't leave the car until I did. I chewed and blew, tried and tried until finally, after my jaws were aching I spread the gum out over my tongue and blew in one final, last ditch effort to blow a bubble. And there it was! A bubble! I blew and blew till it was the size of my head. And then it went the way of all bubbles, it popped. No matter! I had mastered the art! I was the Sensei of bubble blowing! By the time we got to the mountains where we were headed for vacation, my entire face was covered with sticky shreds of purple and pink gum, but I could blow bubbles!


Kids Love Gum

As I think back to that very sticky, but satisfying day, I wonder if the original inventors of chewing gum ever knew what joy they were getting ready to bring to children everywhere. And not just children. Some adults are hard core chewing gum addicts. Some people chew it to keep from smoking, a very noble use for gum, in my opinion. Some people's sole purpose in life is to stick it under restaurant tables, so your child can find it when they are crawling around under there, because they haven't learned to behave in public yet and then stick it in their mouths before you can get to them. Ah, the joys of ABC (Already Been Chewed) gum! Some people's goal is to throw it on the ground in the spot Most Likely to Be Stepped Upon by 99.9% of the population.

The Inventors of Chewing Gum

You probably think William Wrigley of Wrigley Spearmint fame was the inventor of chewing gum. I knew you'd think that. But only the Master Bubble Blower would know that archeologists believe cave men actually chewed tree resin even in prehistoric times as a sort of primitive chewing gum. I guess life could get a little boring hanging around the old cave, dragging women by the hair, clubbing animals to death for food...typical day in B.C. land.

The ancient Mayans also chewed tree sap gum. They gathered the sticky sap from their native sapodilla tree called chicle and chewed it just for giggles. The ancient Greeks also gathered sap from trees to chew...it probably had some aphrodisiac qualities in it knowing those Greeks and their loose and wicked ways!


The First Chewing Gum

Makes sense...chicle...you remember Chiclets, those tiny pieces of bubble gum that came in little envelopes and you just poured those sweet little things in your mouth. Yum! Chiclets were actually invented by the Fleer brothers in 1880. Several others made and sold chewing gum before William Wrigley started his company in 1914 with some limited to great success.

The first chewing gum made solely for chewing was in 1848, quite awhile before Wrigley. In 1871, Thomas Adams, who originally tried to push chicle for all sorts of things including rubber rain boots, patented the first chewing gum making machine. He actually got the idea from the Mexican General Santa Anna...you remember Santa Anna from history class, don't you? He was involved in a little battle called the Alamo. He met Adams in New York while he was exiled from Mexico and gave him some chicle. Adams tried his best to make something useful from it until one day, probably bored and frustrated with his efforts, he put a piece in his mouth. And that was the birth of his soon to be produced Blackjack chewing gum.

Double Bubble Bubble Gum

The real fun in the history of chewing gum began when Frank Fleer of Chiclet fame began experimenting with a gum he developed called Blibber Blubber. The gum never really took off, probably because of the lack of marketing genius possessed by whoever called it that in the first place! However, Fleer did have a very inventive guy working as an accountant by the name of Walter Diemer. Using Diemer's recipe and a little "bubble gum pink" food coloring, Fleer invented and made a huge success with a gum that is still famously pink today...Dubble Bubble.

So there you have it! From cave men to the mouth of a then eight year old girl in the back of an aqua Rambler station wagon to now. And everyone's still chewing gum. And guess what? Next time, if there is a next time, Maggie asks me as we're riding along, "Gum?", I'm going to say "Heck yeah!"

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Comments 12 comments

safiq ali patel profile image

safiq ali patel 5 years ago from United States Of America

You know Chewing gum is considerd rude behaviour in England and in New Zealand. It is said to be rebellious and too liberal. Despite that chewing gum sells well in England and in the New Zealand. I loved reading your hub. What an unusual topic for a hub. Hubba Bubba, Bazooka, and Anglo are my favorites along with the traditional wrigleys spiramint sticks. Thank you for this. I loved reading it.


DIYweddingplanner profile image

DIYweddingplanner 5 years ago from South Carolina, USA Author

Thanks and how interesting! I didn't know how different cultures viewed chewing gum. Thanks for the comments!


Tess45 profile image

Tess45 5 years ago from South Carolina

That was great. I can see you r eight-year-old self back there now. @safiq , I didn't know that either.


DIYweddingplanner profile image

DIYweddingplanner 5 years ago from South Carolina, USA Author

Thanks, Tess! I thought it was an off the wall topic for a Hub-ba Bubba! :0)


H P Roychoudhury profile image

H P Roychoudhury 5 years ago from Guwahati, India

The hub with the history of chewing gum, with the memory of childhood and subsequent development of bubble gum has made it quite absorbable. The video is also enjoyable.


DIYweddingplanner profile image

DIYweddingplanner 5 years ago from South Carolina, USA Author

Thanks, HP, glad you enjoyed it1


ahmiz profile image

ahmiz 5 years ago

Chewing gum has been officially banned since 1992 in Singapore. That hasn't stopped most of its citizens from ...creatively importing it from elsewhere though.

I used to wear braces too, and your friend Maggie sounds like a friend of mine! Thanks for the trip down memory lane.


DIYweddingplanner profile image

DIYweddingplanner 5 years ago from South Carolina, USA Author

You're welcome, Ahmiz! I'm learning more than I ever knew about gum through writing this hub!


emilybee profile image

emilybee 5 years ago

Thanks for some fun history of the history of chewing gum! and congrats on getting your braces off - I have been lucky enough to have mine on for the past 6 months, in fact, SO lucky as its the second time around for me in braces lol


DIYweddingplanner profile image

DIYweddingplanner 5 years ago from South Carolina, USA Author

For me, too, Emily, that's why the retainer stays in day and night this time!


Denise Handlon profile image

Denise Handlon 5 years ago from North Carolina

Great info! I didn't realize that it was 'rude' to chew gum in other cultures either. Nice job, Patti.


DIYweddingplanner profile image

DIYweddingplanner 5 years ago from South Carolina, USA Author

Thanks, Denise! Maybe that's why my mom used to yell at us all the time, "Quit popping that gum!"

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