McDonald's testing quick ordering via smartphone
Ordering a McDonald's Big Mac may soon be as easy as tapping a button on a smartphone.
"We will be piloting ordering capabilities through mobile in some geographies outside the United States this year," McDonald's chief digital officer Atif Rafiq told TheStreet in an interview. Rafiq, who worked at Amazon and Yahoo before joining McDonald's in 2013, declined to specify where mobile ordering would be tested but said, "it's important for us to work out the kinks so we can scale it up as soon as possible."
http://www.msn.com/en-us/news/technolog … li=BBnbklF
Should we call it "Faster Food?"
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