FIRST HUB - slightly different strategy - suggestions welcome!

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   ryanbolzposted 14 years ago

   Hi guys!
   Joined about a week ago and have to say this site and community is pretty amazing!  I published my first hub this morning:
   
   Do-It-Yourself Online Reputation Management - I Put It To The Test
   Do It Yourself Online Reputation Management - How is it done and does it even work?  I put it to the test  and will walk you through the process every step of the way.
   
   What I am trying to accomplish is not just a standard list or review of resources or services.  I'm actually going to try and optimize my own personal name and the name of my current employer's business using tactics that are free and available on the web - Reporting everything along the way.
   
   The current hub is bare-bones, offering really only a summary and my current Twitter feed.  I also included some interactive pdf screenshots of google results for variations of my name as a starting reference point, with links to the current results for comparison.
   
   In the coming days I will be adding an introductory video as well as some photos here and there to make the page a bit more aesthetically pleasing.  Also, I am currently developing the overall strategy for how to report my progress regularly, which will then be posted as well.
   
   Really, I want this to be my core hub and branch out and make additional hubs where relevantly related to the overall theme and my current progress.  Any suggestions in how to optimize this hub for that purpose are more than welcome!  And if you share similar interests or know some good hubbers that are worth checking out, please shoot them my way!  I'd love to start the ball rolling and getting involved in the community here!
   
   Thanks!

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      ColdNoseDreameryposted 14 years agoin reply to this

      Hi Ryan,
         I just signed up and am getting used to the format. I have useful information that I prefer to publish in the most professional manner.  I thought it would be great to connect with a hubber before I begin.
         It sounds like you are in tune with how things work around here. So, can you answer a question for me? I'd like to ask where I submit the text for the bulk of my article.  I found the space to enter the summary and am wondering if I simply write the entire hub in that space, or if there is another place to type it?
         I hope this question makes sense to you. It is probably a silly question, but you seem very forthcoming in sharing your advice.
      Thanks, Kristi

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   GeneriqueMediaposted 14 years ago

   ryan,
   
   I'll be sifting through it shortly. Awesome thoughts. I've been using HP to test some social theories of my own...
   
   G|M

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      ryanbolzposted 14 years agoin reply to this

      @GeneriqueMedia: Thanks for the quick skim!  I did the same for your profile actually, and I have to say, I'm definitely digging your profile summary!  Some of what you mentioned helps frame why I'm forming my HP to begin with...
      
      Fresh out of college, I took a job in the auto industry, specifically to assist with web based design and marketing. Immediately, I was overwhelmed by the atmosphere.  Though greed does sometime come in to play, the greater affliction seems to be a general overemphasis on the end rather than the means.  The auto industry is result-driven and it becomes easy to lose one's self to the demands of your peers and employers, especially when your livelihood depends on it.
      
      However, instead of moving on or following in suit, I personally decided that my aim was not to drive sales, but instead to build them...  by developing business strategies and implement plans that restore a balance of power between establishment and consumer, facilitate more radical transparency of operations, encourage dialogue, and perhaps most importantly, help my peers remember that customers are not statistics, sales or lost deals, but real people...  The word humanize comes to mind... 
      
      That's really the goal of this little experiment that I hope to play out here on hubpages.  "Reputation Management" is the recognizable keyword... the face and public brand.  However, the stuff that empowers why reputation management is important for a business isn't really about driving results... or atleast it shouldn't be.  In reality, it's those ideals that keep us connected and engaged one person to the next that should inspire the call to manage your reputation in the first place... to reach out and let others know that we are talking with you... to make catch phrases like customer service a real action to be engaged in, rather than mere word play.
      
      ... Hmmm.... sounds like a relevant second HP?  Now only to tweak this first one before I get myself carried away!

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         GeneriqueMediaposted 14 years agoin reply to this

         Keep it up bud.
         
         There's nothing "revolutionary" about being an honest, decent person. It's just in short supply in this day and age.
         
         Peace,
         
         G|M

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            ryanbolzposted 14 years agoin reply to this

            @GeneriqueMedia
            I have to agree!  Sometimes the tricky part though is remaining true to those ideals and conscious of where you are at any given time.  It's easy to lose one's self to a situation!

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   Everyday Miraclesposted 14 years ago

   I have glanced, but have a busy day and have been going back and forth with G|M for the past half an hour lol
   
   I did want to say that the idea of using the current hub as a core hub is something that I am also doing. I tend to work best if I'm working in a series and am currently doing one about Wordpress. The next one will be about marriage. I am suspecting that this will work but as yet have no way to provide solid feedback. Perhaps check with someone who has done a capstone.

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      ryanbolzposted 14 years agoin reply to this

      @Everyday Miracles: I had a chance to browse some of your hubs, and one in particular caught my eye.  The title was cut short due to space constraints and displayed as "When can infidelity in a marriage be...", and I simply had to know the rest of the topic.
      
      Not only is the content engaging, but I especially liked how you integrated references to your other HPs with the "Suggested Reading from My Hubs" section and then followed it with additional content.  It definitely stimulates further interest so that as you continue reading the rest of the Hub, you start to think ahead to what you want to view next.  Nice work!

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   Everyday Miraclesposted 14 years ago

   It is generating traffic, Ryan. Beyond that I can't say a whole lot. Since I began inter-linking my hubs (something shailini suggest, by the way), I have begun to get more clicks in Google. Sunday I got quite a fair number of them for someone who has been around here three weeks. I'm satisfied (for now).
   
   I just started on an actual series (the second one I've begun, the first one to have more than one part) and you can find the first hub at http://hubpages.com/hub/How-to-Download … g-Software I put the link to the second hub in the series in two different places in the first hub and will probably continue in this manner. Part one was published yesterday and part 2 today so I have no data to share with you -- yet.
   
   I think that what you're doing is a good idea and the plans you have for the series is clever. It will be interesting to see what you discover about creating a "brand" on the internet!

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      ryanbolzposted 14 years agoin reply to this

      @Everyday Miracles:  Definitely keep me in mind once you start to see some numbers - I'd love to hear what is working for you!  And congrats for all you've accomplished in 3 weeks! I have to admit, I had to do a double take when I read when you joined.  All the hubs of yours I viewed look incredibly refined and professional and with 45 published, it's impressive to say the least.
      
      Quick question for ya...  At what point do you consider a hub you work on as ready to be published?  The nature of my series will have some hubs I create ever evolving and adapting to new information as it arises, but I'm more concerned with the internal battle I'm already facing with getting content up vs refining content to completion before publication.  Thoughts?

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   Everyday Miraclesposted 14 years ago

   I try to set time aside every week now to work on older hubs. Having been here for three weeks, they are only *so* old, but nevertheless, I try to publish one a day and then once a week refine the older works.
   
   I haven't decided what "finished" looks like yet. There are a couple that I am very pleased with already but I need to watch them to figure out what more can be done.

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      ryanbolzposted 14 years agoin reply to this

      @Everyday Miracles
      I definitely understand where you are coming from with not knowing what "finished" looks like.  I keep peeking at my 1 hub and know exactly what I want to update and where I see it going.  Sadly, I'm also multitasking other responsibilities for work on the side. 
      
      I think a good game plan is to craft the current hub content to really present itself as the core unit of the series by tomorrow and then try out the One-A-Day approach, setting time aside from work to really dedicate to developing this further.

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   ryanbolzposted 14 years ago

   And just a side note - my hubpage is the first listing on page two of the google search results already when googling the keyword ryan bolz. One uncompleted Hub page getting ranked that high in 24 hours is a pretty motivating start!   

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   ryanbolzposted 14 years ago

   I just realized, I should have read some of the HB tutorials others used have made...  Was completely oblivious to the more advanced features of capsule ordering and color until just now!

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   Lifebydesignposted 14 years ago

   For a first hub, great start and idea!

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      ryanbolzposted 14 years agoin reply to this

      @Lifebydesign: Thanks!  I posted a reply to your comment directly on the hub page!  Hopefully if I can get a bit of time away from work, I can finalize the page and start expanding the series!

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   Lifebydesignposted 14 years ago

   Will stay tuned. Going to see if I can find you on Twitter.

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    megs78posted 14 years ago

    Hey Ryan,
    Pretty interesting idea, and it made me think right away if I have been careful in how I use my name around the web.  I would like to follow what you're doing so I can get a better grasp as to how it will work, but very neat so far.
    
    PS.  You have two spelling errors:  cropt and Gogle.  Just thought you would like to know.  I'm kind of a geek when it comes to spelling. 
    
    Megs

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