Lego Toys - The Wonder Of Lego Toys
Lego as it is known today has been captivating the minds of children and adults since the 1940s. This is when the design of the plastic bricks was created, although prior to this the Lego company was making wooden toys. Lego is a Danish invention, and is derived from a Danish phrase meaning “play well.”
Lego toys are remarkably simple in their design, and yet the structures which can be created with them are limited only by the imagination. They involve interlocking plastic bricks of various shapes, sizes, and colors. When these bricks are joined together they are solid and secure, and yet a child can easily pull them apart.
The attraction of Lego lies in its versatility. People can create anything they set their minds to just using the basic bricks. As Lego toys have become more popular over the years the company has brought out many new designs. Rather than just being a selection of random pieces, these are kits which can be used to create fantastic displays such as spaceships, pirate ships, castles, or the Wild West.
Some of the most exciting additions to the Lego range are their special kits based on famous movie franchises. Not only are these a lot of fun to play with, but they are also highly collectible. Perhaps the most well known of these movie tie-ins is for the Star Wars franchise. There are kits available to replicate scenes from all six of the films. People can have a lot of fun building the Death Star or the Millennium Falcon from Lego bricks.
The Harry Potter Lego kits are also extremely popular, and again they represent every film in the franchise. Other notable popular tie-ins include Batman, Indiana Jones, and the Pirates Of The Caribbean. These work so well because they combine the massive popularity of two cultural icons. Lego have expanded their range and influence further by licensing their products to be used in video games. All of the examples given are available in video game format as well as Lego toys.
The real allure of Lego, however, lies in people being able to use their imagination to build, construct, and create. The combination of hand eye coordination and creativity makes Lego toys exceptionally educational for children. The fact that parents across the world are happy for their children to be playing with these bricks is what has made Lego so popular for generations.
Parents who played with Lego as children can have just as much fun playing with it again with their own children. One of the best qualities of Lego is that it uses a universal locking system, meaning that no matter what set of bricks are bought they can be added to a collection and used with others. The result is that Lego toys are often handed down from generation to generation to be enjoyed all over again.
Lego is a global phenomenon which shows no signs of losing its appeal. The range of Lego toys which are available is massive, and their movie tie-ins sell exceptionally well. The company operate specialist retail stores in Denmark, the USA, and the UK, where they sell their Lego toys, as well as their expanded merchandise such as books and clothing. They also have theme parks in Denmark, the USA, the UK, and Germany. All of this highlights the affection which people have for Lego.
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