Naming the Cutting Edge Health Products
Naming the Cutting Edge Health Products
Cutting edge health products result from high tech research into the human genome. Unfortunately, naming these products becomes extremely challenging. Applying sciency names often results in difficult to pronounce amalgams that languish on health store shelves. Drug companies and natural remedy manufacturers employ hypersmart research chemists to develop wonderful new products and marketing geniuses to synthesize product names that have the potential to become household words.
Naming a cutting health product requires several types of information to be communicated to potential customers:
- the body part or organ being targeted,
- the quickness that relief arrives, and
- the health advantage provided by the product.
Whenever possible, a product name that sounds remotely scientific provides a huge boost to the message. Marketing managers endeavor to strike a balance between titles that convey too much science, thereby becoming difficult to pronounce and impossible to remember.
For example, joint pain afflicts anyone over the age of 45. To that end, multitudes of over the counter treatments purport to relieve and even reverse the pain caused by sore knees, hands, shoulders, and feet. A product name must instantly being to mind the range of motion that will be restored and also the time frame in which that relief can be expected. Some possibilities for attractive product names might be:
Cutting Edge Health Products
Cardio (heart) issues often present a major concern for adult humans. Some doctors suggest ingesting aspirin on a regular basis as a prophylactic. We here at the Institute for the Painfully Obvious strongly urge everyone to get a doctor's opinion before beginning any drug regimen. On the other hand a list of possibly appropriate product names presents itself.
Cutting Edge Nasal Products
Many of us experience nasal allergies, deviated septums, and infections in our sinus systems. Drug companies and natural remedy manufacturers work hard to provide us with a wide array of lotions and potions to potentially feel better. All these products require marketing names that leap to the tongue and remain at the front of the brain.
Some Science Fragments are Permissible
Multi-syllabic phrases lifted directly from (peer-reviewed) scientific journals seldom attract health-seeking customers with money to burn. However, a scientific fragment strategically placed in a product name may provide a much needed sales boost. The trick is to select word bits from Real Science that have actually been heard by the populace, hopefully not on The View in the context of a celebrity drug overdose. We rest assured that folks don't actually understand the meanings, we simply provide familiar and pronounceable word sounds.
Add a secret ingredient to the Cutting Edge Name
As day follows night, health care products cannot be released to general populace without the addition of a special ingredient. Consumers long to purchase bottles of stuff that not only include everyday miracle cures, but also pack the wallop of "with". No line of wonder drugs is complete unless it includes just a little more:
- KneeLube with HyperFlexoHydrates
- HandHealth including double the aminoTitrates of the nearest competitor
- StimuCardio now with MaxBioGoodness
- FlexiFoot fortified with MegaChloroHydrides
Create your own cutting edge health product names for fun and profit.
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