Search Engine Submission - A Fresh Look

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By alb5049


News About Search Engine Submission

How do I get my site listed with search engines?

Before we begin, it's important to make a distinction between search engine submission and search engine optimization. These terms, along with others, are sometimes used synonymously to discuss different efforts to promote sites on search engines. However, within this section of Search Engine Watch, they will be used to refer to some very specific activities.

Submission: Getting Listed

"Search engine submission" refers to the act of getting your web site listed with search engines.

Getting listed does not mean that you will necessarily rank well for particular terms, however. It simply means that the search engine knows your pages exist.

Think of it as a lottery. Search engine submission is like purchasing a lottery ticket. Having a ticket doesn't mean that you will win, but you must have a ticket to have any chance at all.

Optimization: Improving The Odds

"Search engine optimization" refers to the act of altering your site so that it may rank well for particular terms, especially with crawler-based search engines.

Returning to the lottery example, let's assume there was a way to increase the odds of winning by picking your lottery numbers carefully. Search engine optimization is like this. It's making sure that the numbers you select are more likely to win than purchasing a set of numbers at random.

Placement & Positioning: Ranking Well

Terms such as "search engine placement," "search engine positioning" and "search engine ranking" refer to a site actually doing well for particular terms or for a range of terms at search engines. This is the ultimate goal for many people -- to get that "top ten" ranking for a particular keyword or search terms.

Marketing & Promotion: The Overall Process

Terms such as "search engine marketing" or "search engine promotion" refer to the overall process of marketing a site on search engines. This includes submission, optimization, managing paid listings and more.

These terms also highlight the fact that doing well with search engines is not just about submitting right, optimizing well or getting a good rank for a particular term. It's about the overall job of improving how your site interacts with search engines, so that the audience you seek can find you.

News About Search Engines & Search Marketing

Search Engine Land's RSS feed keeps you updated throughout the day on the latest news with Google, Yahoo, Microsoft Live, Ask.com and the world of search engine marketing, optimization and search engines in general.

Search Engine Roundtable Forums

The purpose behind the Search Engine Roundtable is to report on the most interesting threads taking place at the SEM (Search Engine Marketing) forums. By enlisting some of the most recognized names at those forums, the Roundtable is able to not only report on these outstanding threads but also provide a synopsis that provides greater detail into those threads.

In addition, all authors have the leeway to step beyond forum coverage and either take a thread topic and expand on it or bring up a concept that was not found at a thread. We occasionally have some guest authors post on specialized topics in the search engine marketing field. Very rarely will you find posts here that are not related to SEM.

The mission of this site is to provide a single source for the reader to visit to locate the most interesting threads covered at the SEM forums. This will help you save valuable time clicking through the forum threads to find the true gems. In addition, most people are only active in one or two forums - this will allow for comparative advantage to take place between the major forums.

Copyright - Allan Barker 2007

About the Author:

Allan Barker is the owner and CEO of Alphatech5.com, a specialist website to give budding entrepreneurs free advice and information on every aspect of starting and operating a successful home based business. He also writes and contributes specialist articles on this subject in many places on the web.

If you are looking to start a new home based internet business, look no further. Find all you need to start and grow your internet home business here. All the steps are covered, from research to implementation so use this article as the blueprint for your new online business.

Success is a state of mind - if you think you can, you will!
Success is a state of mind - if you think you can, you will!

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