There was a time when the word 'Blackberry' meant tiny fruits your granny picked in mid-summer and canned and jammed and put in her root-cellar so you could open them in the middle of winter and spread them on your toast.

Now however, the word 'Blackberry', for everyone above diaper-age (and I'm certain there is even one wobbly toddler around who uses his mobile handheld device to stock up on pablum and rubber pants when he is running low) means communication made simple and is as essential to denizens of the year 2009 as the butter-churn or further back in time, the arrowhead.

Tele-phones are passe and if they are not obsolete the day is coming when they will be.

These days you need a smartphone to keep up with your smart lifestyle, where connecting,browsing,streaming and downloading are something you do as naturally as you breathe.

So why not do all that connecting, browsing,streaming and downloading with the King of global networks and Queen of 3G reliability--the Blackberry Tour 9630? Like the hottest cars,entertainment-centers (and women), the Blackberry Tour 9630 is 'full-featured' with all the bells and whistles installed to ring, and bling away in your conference calls with a built-in speakerphone and dial-by-voice technology.

It may be a handheld but but with voice-technology the Blackbery gives your hands a little restful downtime.

A trip to Cannes or a safari in Kenya are equally in need of a camera to record the fun, and the Blackberry Tour won't fail you in creating printable pics or geo-tagged videos all of which are email-able and packaged to impress.

Geo-tagging with the Blackberry Tour 9630 is important not only for remembering just where exactly it was you snapped that African packaderm as he rushed you from out of nowhere, but it comes in handy when you need a way of finding the fastest route through a labyrinth of streets to a business lunch or dinner date in the backwoods of Manhattan or LA. The Tour has built-in GPS that makes loosing your way the least of your losses.

But it's no use having brilliant video, startling pics or snappy text to view if you can't actually see them, so the Blackberry Tour comes with a 480x360 pixellated screen that produces a mini-cinema monitor right in your handheld device.

And your hand will hold the Blackberry Tour 9630 easily because it was designed that way, with a super slim look that lets it slide away into your purse, pocket or knapsack fuss-free.

Of course, your Gran still picks,cans and jams blackberries on bushes, but I'll bet you anything her Blackberry Tour 9630 is tucked in her apron pocket--Grannies, like the blackberries, 'ain't what they used to be' you know.