You have made it past the introductions, developed a rapport with the customer, and narrowed the search down to one car. Now you have to complete the presentation of the car in a way that will make your customer buy. Developing a sure fire presentation can be difficult. However, with the help of the following strategies you can make money selling cars.

Car Sales Training Tip 1: Present the Vehicle The test drive is the first part of the presentation. You should drive first. This way the customer can enjoy the features and amenities the vehicle has to offer. Show off the special details of the car as you drive. You may want to spend some time practicing talking and driving before using this technique with a customer. You should also choose a less traveled road for driving on. That way you can drive and talk without the distraction of oncoming traffic.

Car Sales Training Tip 2: Making the Swap You will want to swap drivers at an open spot where you can spend a few minutes examining the car. Walking around the car at the lot can be very distracting. You may have other salesmen trying to show the car, customers with kids walking by providing a distraction, or phone calls that have to be taken. By choosing a quiet open location for the examination your customer can look under the hood, check out the trunk, or look underneath without distraction. On the way back to the car lot you should be quiet and let the customer enjoy driving the car. When you are a short way from the lot you can work on finalizing the deal with your closing phrases.

Car Sales Training Step 3: Give the Full Tour Touring the dealership is the most neglected step by most car sales people, but this step is very important. After all, the client is going to spend roughly twenty percent of their income with your company. They deserve to get the full tour. Introduce them to people in the service department, sales department, and managing personnel. You want to help your client feel that they are welcome and invite them to make their self at home.

Auto Sales training Step Four: Provide Proof Before you start discussing price or monthly payments you should provide your Proof Book. This book provides proof that the vehicle is exactly what your customer needs and that your dealership is where they should buy it. Include things like automotive reviews, customer satisfaction surveys, and newspaper clippings detailing the charity work your company does.

If you follow these four simple steps you can go from hello to sign on the line in a very quick manner.

Atten: Car salespeople. Mak has many more tips and strategies. Get his free 5 part mini e-course on automotive sales training. It's a must read car sales training course to help you sell more vehicle in the car business.