Basic SEO Techniques For A New Website
68Basic seo techniques
I continue to receive questions about seo, what am I doing wrong, why am I not in search results. In every form of internet business there is there seems to be people looking for a magic formula that just isn't there.
Webmasters are getting so caught up on seo that they forget the whole point is to get visitors to your site and make a sell. They are often even compromising the overall user experience, to make it more search engine friendly. The fact is even if this did work and webmasters picked up a million views a day, if the site is not user friendly than all the traffic is pointless because they aren't making any sales.
There is no need to keep searching for the seo techniques that will place you on the first page of google, because there is none. Basic seo is just telling the search engines what your site is about and how relevant it is to a given search performed on thier site.
Basic seo is very simple and easy to do, there is no need to waist money on seo companies. You can very easily perform basic seo techniques on your site, and save your money for advertising.
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Seo Techniques
Seo Tip
Before purchasing any type of seo software or service ask around on the webmaster forums to see what others recommend. Always check the site on ripoffreport.com to make sure it's legit.
Meta Field
The meta field or meta tags are simply allows search engines to know what your site is about, and what search terms you would like your site to be considered for.
Title: This should be short, precise, and contain your most important keyword. This is the title that shows up in search results, and you only have one line to explain who you are, what you offer, and how its different so choose wisely. Ex. Quick and easy puppy training guide
Description: This shows up in search results under the title. You should limit this to at-least two sentences, and be as precise as possible. Include as many keywords as you can for the search engines, without compromising the selling point. Ex. Step by step guide makes it quick and easy to train your new puppy.
Keywords: This is only for the search engines, and you should put allot of thought into selecting these. Google has a free tool that will help you select the most relevant keywords. Select no more than twelve keywords that you wish for your site to be considered for when someone searches for the keyword or a closely related keyword. Ex. puppy training guide, puppy training tips, etc.
Keyword density: Keyword density is simply the ratio of keywords to total number of words on a page. This has replaced the meta keywords tags in most search engines. Though keyword density seems to be different for every website, you should be between 1 & 3 percent.
Off Site SEO
Off site seo mainly consists of gaining links to your site. Google uses the amount of links pointing to a site to measure a sites popularity. Creating backlinks for your site is the most powerful seo technique that can be done. Create backlinks by hiring bloggers, article writers, posting in forums, adding your link to website directories etc.
Limit this to one or two links per week, as gaining to many links to fast may appear to google as trying to cheat the system which can get you banned.
Pay Per Click advertising on sites such as google adwords and yahoo search marketing will make your site more popular, as-well as help you learn basic seo.
Google Analytics
Its now time to start advertising your site, and reviewing reports. You can have google to give you free reports on your website performance with google analytics. These are some of the same reports that google follows to measure the relevancy and quality of a website for page rank.
For the most part a webmasters should focus on getting visitors to view multiple pages, stay on the site for a good amount of time, and getting visitors to return to the website. This is the main thing a webmaster should be focused on.
In conclusion
These are very basic seo techniques that you can do instead of hiring an seo company. The main thing to remember is that performing basic seo techniques is not going to get you listed high in search results. Having a useful site that people use and recomend will get you listed high in search results. Advertising your website is a must to get it started.
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Comments
Thanks allot! I hope you got some use out of it.
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prasannasutrave says:
12 months ago
very nice article.The information you share is very useful,it will help others.Thanks for sharing such a nice information.I am always worried about SEO and trying to gain knowledge about the topic so my blog will reach in search engine.