Persistence is something we all know of and something that we all know is important. I know…”duh Ryan!” But what makes persistence so important anyway? Well let me start by having you ask yourself a few questions…

Have you ever made a new years resolution and never fully followed through with it? In the past, have you ever said you were going to lose weight or start exercising and eating healthier but like many people, “tried” for a week or a month and dropped it? Let’s take this one step further and closer to something I’m really talking about. Have you ever started a business venture of any kind, whether it be a MLM company or a traditional brick and mortar business, and maybe not have worked at it as hard as you know you should? Or maybe you worked hard at it…but only here and there and not daily or on a consistent basis.

The connection I’m trying to get you to make in your mind is this: Without being persistent in your business, you can’t expect to have the success you want and deserve. Let me give you a personal example that I myself experienced.

A little over 3 years ago, when I became involved in my first Network Marketing business, I had huge goals and hopes of being a top income earner in my company and doing it very fast. One thing I had noticed, was that with everything I did in my life, if I kept it organized and stayed goal-oriented with it, I would do better than if I did not stay organized, etc. So what I came up with is I went out and bought this white, dry-erase board and wrote all of my goals and actions I was going to take to achieve those goals, on this board. These goals were actually pretty simple ones to start out and should have been easily achieved within a month to two months. The problem was that I would work on my business only when I was in a mood of being so sick and tired of being broke and working a job I wasn’t happy with that I felt I absolutely had to get out and work for myself. These moods would really only occur when something really irritated me or I really wanted to buy something that I couldn’t really afford right then. Needless to say, I rarely worked hard on my business.

This probably sounds pretty familiar to many of you reading this right now. At least maybe in the past, right?

Here is what finally made me realize I needed to really stay Persistent in working at my business:

One day, while I was in one of those moods, I happened to walk by and glance at that dry-erase board that had sat on my desk, leaning against the wall. As I glanced at it, I noticed two things:

1. The darn thing had sat there so long untouched that it had collected a nice layer of dust on the top of it.
2. Not one of the goals or actions I had written down on it had even been crossed off because I never stayed persistent enough to even reach one of them.

At that exact time, I made myself a promise. I promised myself (and mentally I promised my family) that I would work at least 30 minutes a day at building my business and that I would also grow myself in every aspect of marketing possible in order to increase my level of success as much as possible.

Just to give you an idea of what 30-45 minutes a day for 30 days resulted in for my business:

• I personally sponsored 3 new people.
• I then helped 2 of those 3 people sponsor 1 person each.
• I began changing my overall mindset and marketing strategy which was the turning point that really put me on the path to being where I am today.
• I increased my value to others and began to attract even more people to me and my business.

Now, these results may not seem to be too big but compared to where I was for the first half of the time I spent in my opportunity, making no money and actually wasting money every time I would get myself fired up and decide to work on my business some, this was definitely a very large step in the right direction. From that point on, I have always stayed 100% committed and persistent to growing my business daily. That has evolved into fulfilling those promises I made to myself and my family.

In conclusion, this may be a pretty simple and almost obvious point I am trying to make to you but it is absolutely critical to your business, and more importantly to you and your family. Take the step now to stay persistent and committed each day and I assure you, you’ll see the results you’ve been looking for.

See you on our next lesson,

Ryan Johnson

http://www.BetterSponsoringSystem.com