Advertising is a great way of promoting your products to your customers. There are many types of advertising, there's print, broadcast and online advertising.

One example of creative advertising is by Mr. Clean, one of the leading detergent companies in the market. Mr. Clean used pedestrian crossing lanes on one of their ads. They've painted only one lane with a white paint and then put their company's logo. This made the lane stand out amongst other lanes. People who've send the crossing lanes were given a notion that Mr. Clean detergent, can make clothes whiter than other detergents.

This same concept can also be used on online advertising. Just remember that the bottom line of this concept is to make your online ads both blend and contrast with the overall layout of your page to  make it stand out. Just like what Derek Faylor, Russell Brunson's PPC marketing manager. Derek is in charge of putting up adword campaigns and one time he used this same concept of blending and contrasting ads on DotCom Secrets recent newsletter ads. He set up ads that blend it with the overall look of the website but at the same time he used bold, big letters and frames to make it easier for the ads to grab the visitors' attention. After several days, the ads became a huge success and they were able to go beyond their expected CTR.

This goes to show that you don't have to worry about either to blend or contrast ads. Instead you can use both techniques, the blending and contrasting, to make it more noticeable to your visitroes..