Build a Business, not a Product

madmike27  says:
2 months ago

Hey,

Cam here.

Just a little over 36 hours until the Naked Truth "goes live".

There's still a lot to do to get ready, but I had 2 things to share with you so I thought I'd send you a quick note.

First, I posted another video on the blog. This one's really cool too - I'm GIVING you one of the videos I had slated for week 3.

This is one of the most important lessons I learned in Sales and - whether or not you decide to join me on the journey ahead - I wanted to share it with you. It's just too valuable to keep a secret.

Here the direct link:

http://www.tntblog.com/week-3-preview/

I've also posted the link to the main website where the course will bemade available on Friday morning.

Unless you're on the Early Bird List, that's where you want to go on Friday morning.

I told you I had 2 things to share with you...

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This Is Really Weird
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See, when I initially contacted you I also hit up my contact database, my LinkedIn connections, and all my buddies on Facebook.

As you can imagine, in that huge sea of contacts there are quite a few people I used to work with at other companies. I have shared a lot of these tactics with my peers in the past.

So the phone just rang and I recognized the number right away and picked it up on the second ring.

It was my good friend and former sales partner John.(That's not his real name, and he refused to let me record our call or use his name online.)

But the basic gist of our conversation went something like this:

JL: "Cam, don't do this."

CF: Why not?

JL: "It's still incredibly effective, and we have been using it internally since I got here. It's wicked cool and still as powerful as it was when you and I were using it. I don't want more people to learn it."

(John's from Boston, and uses "wicked" in almost every sentence... i'm paraphrasing here.)

CF: Once again, why not?

JL: "I don't want ANY competition."

CF: You're being paranoid.

JL: "No I'm not! I've read through everything you've released, and we're still using it at (Really, Really Big Software Company).

I don't want any of our competitors to have our 'juice'."

(you'll learn about the juice in Week 4...)

CF: If you've really read through everything I released than you know how many people want to learn this. I can't just take it away now. It's already done, it's produced, and it's ready to rock and roll.

JL: "What if I convince (Really, Really Big Software Company) to buy all the seats? You still get the money and we get to keep this all to ourselves."

CF: (starting to resent picking up the phone) "This isn't about the money. For a quarter of that I'd be happy to do a workshop with your entire sales force. Don't be ridiculous.

But... if you really want to, you better get in line.

You'll have to click the order button 500 times because you can only buy one copy at a time."

Just about then he hung up.

Trust me, I'm not making this up.

It's spooky stuff.

But...

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I'm Now More Determined Than Ever
To Make This a Success!
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Those kinds of people really tick me off.

So just to spite them I'm adding another special bonus just for my students.

When you get the Naked Truth tomorrow, you're not just getting 4 weeks of training - plus all the videos, audio, workbooks, manuals and blueprints.

You're also getting a free ticket to an exclusive closed-door workshop where I'll work directly with you to make any final tweaks to your messaging.

Again - it's ONLY for people who have the Naked Truth. So we'll be keeping everything "in the family".

This is a 1-day session in late July/early August that will be held at an as-yet-undisclosed location in Orange County, California.

I plan to take you through an intensive "refresher course" as well as individual and group sessions. Then I'm going to teach an extra face-to-face bombshell tactic that I haven't even included in this course.

I'll answer everyone's questions so they can get to the next level. This way, you cannot lose. Oh, and don't worry if you can't make it.

We will also be recording the entire presentation and sending each and every member their own DVD copy of the seminar. That way if you're not with us in person, at least you'll still get in on all the action.

Also - I just found out that Dave M from the Yahoo! Groups sent a message to his entire email list of 18,412 subscribers yesterday ...telling them about the Naked Truth.

Plus, my tech guy says there's been close to 6,000 hits on http://www.nakedtruthlive.com already ...and we just put that website up yesterday.

It's already getting Page 1 results in Google for some of our keywords.

I'm almost embarrassed for thinking this could ever be kept a secret.

Anyway - I'm not psychic but I think it's safe to say these 500 courses will be gone very quickly.

All for now.

I hope to see you bright and early Friday morning!

All the best,
Cam

PS - If you still want to get on the Early Bird List to enjoy "front of the line" access to make sure there's a spot available for you, checkout the Naked Truth Report.... At the very bottom there's a box where you can sign up.

http://www.tntblog.com/naked-truth-report/