Buzz Words: What to Say and What NOT to Say:

Written By: Darren Bocksnick © 2009

           

When writing website content or submitting articles for posting on the Internet, there are certain key words that should not be used, especially in the case of blogging.  Once used, these “buzz” words trigger the anti-spam filters on many websites.  Once the anti-spam filters are activated; your content is either flagged, or you are kicked off that website altogether. 

 

            Due to the plethora of scams and fictitious business offers pummeling through the Internet, many companies have stepped up their efforts to stymie this ongoing issue and have set up counter measures as a result.  Anti-spam filters, digital signatures and site authenticity protocols are just some of the measures used by websites to counter the spam problem. 

 

            So, if you’re having trouble marketing or promoting a legitimate business, it may be that you’ve overstepped the “buzz” word boundaries in your presentation.  Cleaning up your content and making sure the angle of your approach is presented rather than promoted is the accepted norm and usually means the difference between having your content approved and posted or having it flagged and pulled.

           

Here are some of the known “buzz” words that will trigger the anti-spam radars to hone in on your “signal” and respond accordingly with the appropriate counter measures.  Uh, that means, they take you OUT!

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Source: http://spamcheck.sitesell.com/

 

However; just as there are buzz words to avoid, there are also some very powerful words that should be included and incorporated into your writing.  When used, these words invoke authority, invite attention and elicit a response as in sales or revenue!  Get out of the radar zone and into the target zone with these stealthy, healthy and wealthy words of power:

 

absolute

acclaim

adaptable

advantages

affordable

analysis

antique

appalling

astounding

authentic

beacon

benefit

bold

breakthrough

classic

clever

compact

convenient

critique

custom-made

daring

dazzling

delightful

dependable

destiny

discount

discussion

distinctive

durable

economical

efficient

evaluate

every day events

exclusive

expert

exquisite

extensive

extraordinary

extreme

fate

favorite

feature-packed

findings

flair

flawless

flexible

forge

genuine

half-priced

handy

helpful

high-quality

honorable

how-to

in a class by itself

indulge

inexpensive

influential

informative

ingenious

innovative

invaluable

investigation

lead

low-priced

luxurious

luxury

magic

magical

muscle

museum-quality

new

nostalgic

one of a kind

opinion

optional

organic

outrageous

overwhelming

patriotic

phenomenal

piece of art

plan

policy

 

Source: http://www.searchengineguide.com/robin-nobles/the-use-of-musc.php

 

            In closing, in the battlefield of business, your words and vocabulary are some of the best “weapons” in your arsenal.  They can place you in a favorable position and build up your reputation.  Likewise, the absence of articulation and well-appointed words can be detrimental and damaging to your career or business, just as equally.   

            When marketing your business on the Internet, this truth especially holds sway.  The last thing you want is to be relegated to that of a scammer.  Instead, let your submitted content emanate with inspiration.  To that end, convey your words so that they paint a positive, upbeat picture about your business and ultimately, about your character!