By Gary Jenkins

First where did DELAVO come from, and how did it come to be?

Back in pre-historic days of Internet Marketing an IMer had many systems out there to do the different tasks that needed to be done to conduct their business, but not an "ECommerce Platform". The systems didn't talk to one another, so centralization, and efficiency suffered, and was just out of the question. Since they were "systems" they tried to do several tasks to make life easier, but none did all the tasks very well. They tended to do one task very well and the rest of the tasks not so well. What was needed was a full ECommerce Platform, but we are talking about pre-historic days. That left the IMer with the problem of using more than one system (that didn't talk to each other), or one system and just made the best of it until another system (or upgrade) came out that performed those weak tasks better.

You have to wonder how did we get it done back then. It wasn't like we were in control and the system conformed to our needs. No, we had to conform to the needs of the system, and although it sounds bad now... life went on, and business was being done. Systems then, and now are just "Tools", and they can't really do anything. It's up to the craftsman using the tools to make it work, and how good you get at using the tool the easier life got. Before the hammer was invented we still hammered stuff, but it's allot easier with a real hammer. It's the same with the tools of the day.

Well along came this upstart guy, John Delavera who dared ask the question, "Why isn't there a system an IMer can use that offers both efficiency, and centralization"? The answer to that is really quite simple.

IT'S HARD. IF NOT IMPOSSIBLE! If history has taught us anything it is that "nothing is impossible". There's just stuff we haven't done yet, and once its been done you'll think back and say that wasn't so hard after all. Those of us with families think how difficult it is to make a decision that the whole family can agree on, now apply that to all the IMer's out there. How do you get around a problem like that? YOU DON'T! You build the system and let the people that use that system tell you want what they like, and don't like, and you make changes. THAT'S HOW!

So, starting from scratch and building from the bottom up "JVManager1" is released by John an ECommerce Platform, and what a piece of work it turned out to be. Follow the link to read my post on JVManager, and why you need it.

It's an Inventory Manager, Sales Manager, Customer Manager, and the list goes on, and on. I use it today, everyday. I can't remember a day that I haven't logged into JVManager to check on Sales, Affiliates, or if there were any problem sales, you name it, its in there. Can you tell its one of my favorites.

Now there is finally a "ECommerce Platform" that will allow you to be "Efficient, and Centralized", but its only the beginning of the story. As amazing this system is there is only one way to make it better, and who is better to ask than the people using that system. And, that's exactly what John does.

Years, and 40 releases later JVManager1 is the system I use each and every day to make my business run. But, after 40 revisions, I think its as good as its going to get. It was time for a major overhaul.

As far as I'm concerned the only thing better is JVManager2, or Fantasos as its been named. Fantasos is everything JVManager1 is and more. Plus its built on a new core. There is a list of new features like Kunaki, 'Instant Affiliate Page', Testimonials, Brandible PDFs, Follow-Up Manager, JV Event Manager, Banner Rotator, and Affiliate Instant Bonus Delivery. And, that is just some of the features in JVManager2. Some of the features in JVManager2 are also in JVManager1, but improved in JVManager2. After all the hard work and time spent listening to customers he had a system now that could do more than anyone had ever expected. It was also an 800 pound gorilla. Yes, it is huge, but you'd never know it. Its size comes from all the features customers ask for.

I personally never upgraded because I haven't finished exploiting all the features in JVManager1, but I'm sure one day I'll grow into it. Another reason I haven't upgraded is because all those features come with a $3000 price tag, and its worth every cent. But, after 18 revisions of JVManager2, or Fantasos it was getting bigger and bigger, and everybody didn't need all the features that came with this system. So, how do you improve on a system like Fantasos?

You create DELAVO, and what makes Delavo special is the fact that it has all the features of JVManager2, but they're not installed. That's right, there is a base system with all the basic stuff you need to run your business, and then there are 23 Plug-in you can add to add more features. How cool is that. With all the Plug-in's installed you have a complete JVManager2 system with all the bells, and whistles.

Large corporations seen the benefit of this type of system long ago when they started offering Employee Benefits Cafeteria style. You only pay for the benefits you need. Well DELAVO is the same way. If you purchased all 23 plug-ins it will cost you about $3000, but how many people need all those features. And, if you find you need a feature later on, you just purchase it and install the plug-in and you have that feature.

This brings DELAVO into the price range of allot of marketer that otherwise would not be able to afford the huge price tag, or just don't want to pay for the extra features they may, or may not need.

So, is DELAVO Revolutionary? You bet your sweet A$$ it is! And, if you haven't downloaded your free copy yet you're crazy. Even if you're not going to use it now (like me), you will use it in the future. Where else can you get this kind of power and pay as you go?

Nowhere!

If you don't see the benefit in DELAVO now, do this... Use the DELAVO link and download your free copy. Then purchase a copy of JVManager1 a real ECommerce Platform for under $100, and start using many of the features you'll see in DELAVO, but implemented in a different way. You'll be able to use those features and see if they will benefit you, and at the same time you could create a list of plug-ins you'll need for DELAVO to suite your taste. Then when your ready start purchasing your plug-in's and move over to your new DELAVO.

For more information on DELAVO go here:

http://www.marketingsoftwaregroup.com/DELAVO