Direct mail marketing has been around for decades and it is for that reason that so many people avoid it as a potential business model for their new business. Thrive Learning Institute is well known for its experience and top-notch training in internet business but the truth is that while most would be millionaires flock to the popular business models on the internet, competition is slim in the direct mail industry leaving it open to only the big dogs who have either experience or those keen enough to get in while the getting is good.

If you have a strong desire to become financially independent, be able to work from anywhere and enjoy the best of life while you still have some good years left direct mail marketing may be just the industry for you.

How often do you get pieces of mail you would classify as "junk"? Have you ever been intrigued by one? have you ever called the number for more information or gone to the website advertised? Ever purchased something because of "junk" mail? If you have, don't worry, you're not alone.

Millions of people are buying products through direct mail marketing every day and there are only a few people really getting rich off of those purchases. It time for you to get in on the action. One mailing of 1000 postcards a total cost of about $500 could very easily net you $2000 in one week. Hows that for easy? It might take you 10 hours tops to get everthing set up and then just a few hours per week after that to do the mailing. Imagine being able to stick 1000 postcards in the mail every monday and over the next week bring in a cool $2000. Thats $8000 per month

And thats only if you're mailing 1000 pieces per week. There are thousands of mailing lists available for rent that have MILLIONS of names on them... yes MILLIONS. Now multiply you weekly mailing by 10. thats 10,000 pieces per week, a potential net profit of $20,000 per WEEK! Now were talking about you being disgustingly wealthy.

How is this possible? Let me get down to the nitty gritty.  Magazines and many publications that have a subscription compile enormous lists of their subscribers. Many times these publications have tens of thousands of people joining them every month (this list of new subcribers is called a hotline). To make money a lot of times these magazines will rent out their lists to direct mail marketers who want to advertise a product. Starting to get it? Thats right, you and I can rent these lists of millions to market to. It gets better.

You can rent lists that are highly optimized for your product simply by selecting the list of a magazine thats in your products niche. Lets say, for example, you have an information product about how to improve your Golf Swing. You've put together a great DVD complied of how to's from your local golf courses Pro's and have had an 80 page training manual put together and now you need a place to market it.

Lucky for you there is a great website called NextMark.com. NextMark is a directory of lists you can rent. You just type in the subject you're looking for and it bring ups tens hundreds of potential lists for you. You decide to go with Golf Digests list. 

This will be a list full of avid golfers who will probably want to improve their swing and will be interested in the product you have put together. This is fantastic because you can do this with any topic or industry. You can find a magazine that has attracted a lot of the same demographic you're looking to sell to and rent their list from them!

Lets say you decide to price your information product (DVD and training manual) at $79. If you were to send out 1000 letters (at a cost of $500) how many do you think you could sell to these golfers who are enough into Golf to subscribe to Golfers digest? 10? 20? maybe that's a little low. do you think you could sell 40, 60 or 80? lets be modest and assume you get 40.

40* $79=$3160

you just made $2660! Of course there are quite a few logistics that go into the process of manufacturing your product, shipping your product, taking orders and providing some customer service but that can all be taken care of easily enough. Stay tuned for more articles from Thrive Learning Institute on this subject that will explain exactly how to set up these systems so that you can start making money through direct mail!

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