It seems that all Ebay sellers started in just the same way. They had a few things lying around their home and put them up for auction. Then they cleaned the garage and sold a few more items. Eventually, they searched out other peoples’ garage sales and sold those items, too. You can make money on Ebay – no one is arguing that – but in order to make more than a few dollars, you need to deliberately go about improving your auction traffic.

When people sell on Ebay, even some of the bigger commercial sellers (or “Power Sellers” as they are called), forget that sometimes you can’t sit around and wait for people to browse for your product. You need to actively go out and get those sellers onto your product’s page. This kind of auction traffic development is essential to making big sales. You can’t rely on people finding you by accident!

There is a term called “natural traffic”, meaning the amount of people who might naturally find your item during the time it is up for bid. If you are selling a valuable coin, the amount of natural traffic might be fairly fixed – determined by the percentage of the public who is currently actively looking to buy coins. What you need to do is not just rely on those people, but find the people who don’t even know yet they want your coin! That is value-added auction traffic.

A good guide to learn how to develop more substantial and valuable traffic is the Auction Traffic Formula. If only I had read it years ago when I was selling off all my personal items on Ebay – I might never have had to sell them at all! ATF shows you what to sell, how to write the descriptions, and how to get the traffic you need before the auction is over.

People may tell you that you can’t force traffic to your auction page, but you can if you know how to do it right. Traffic at an auction page is as valuable as traffic at any other type of webpage, and guaranteed to bring in bigger profits.