When you have a home business job opportunity there are many ways to market your business. The problem that many people face is jumping from one marketing method to the next without becoming proficient. You only learn a little knowledge in each method, but not enough to take your business to the next level. You must set a target goal of a certain amount of leads that you will like to generate on a weekly basis before you move on the next marketing method. I will be discussing some of the things that I have learned about Article Marketing.  The need to do many different things at once may be overwhelming in your from home business internet business opportunity. The best way to eat an elephant is one bite at a time. One free marketing method that you may use is article writing. Article writing may not be for everyone, but it is one of the most natural way to generate traffic to your website or blog. The most popular article writing directory is ezinearticles.com because of its' ranking in search engines. The search engines rewards original content and originality. Your articles may be published by publishers with your signature resource box intact. The ability to create these natural back-links will help increase traffic to your website/blog.

The fisherman uses the biggest net so he can cast to catch as many fish as he possibly can get into his net. When it comes to writing articles that is not the best way to do it. You want articles with the intention of attracting a certain potential business partner. The concept that the more traffic you get to your site the better is not true. When you are selling circles and the people visiting your site are looking for square, then we do not have a match. If you are targeting people who are looking for circles and squares then you have a chance for a match.

Questions that you should ask yourself about your target market:

Who is your customer?
What do they do?
What are their age?
Where do they live?
What interest do they have?
Are they single or married?
Do they have kids?

You may add more questions to this list if you want to get even more targeted. The niche that you target might be the springboard that propels your business to the top. The more questions that you ask yourself the more precise the picture of your target market will be in your mind.

The title of your article is a critical component in getting your targeted audiences finds your article. When I am personally looking for certain information I go to the search engines, Google, Yahoo and MSN and type in what I am looking for. I tried to type in as much information that I need so I would get a more accurate results back from the search engine. If it is too broad then I will have to visit a few of the sites to see if it matches what I need. You have to get into the head of your target market to figure out what they would type to get the results they desire. You must spend some quality time on keyword research. I normally select about 10 keywords and write articles based on those keywords.

I use the following free systems below to research my keywords:

1. Google External Keywords

2. Niche Bot Classic

3. SpyFu

There are many other services that you may purchased, but for anyone trying to build their business on a budget the 3 method above will work well. Your title must include your keywords to help the search engine find your articles. The suggest ratio of keywords versus number of words in your article is 1:100. You want to keep your article between 250 to 800 words, because people have a short attention span.

It is time to write it when you have finished researching the content of your article. When you start writing you are not expected to write the most perfect article the first time. It is a good practice to leave your rough draft day before you complete it. Your article will continue to generate traffic for a very long time.  It is best to make a great article with valuable content than to slap together that is substandard.  Once your article is completed you must now get the content out to the search engines. Your from home business internet business opportunity will benefit from the free leads that you generate are all based on these final steps. 

The final steps are listed below:

1. Place it on your site, blog, Squidoo lens, hub pages etc.
2. Submit to ezinearticles.com
3. Post on Social Media (Facebook, Twitter, etc.)
4. Ping it on Pingamatic.com
5. Social Bookmarking on Delicious,Digg,Stumbleupon etc.)

P.S Change up article slightly using synonyms and different titles, then submit to other article directories.

Listed below are the current top 5 Article Submission Directories:

1. ezinearticles.com
2.GoArticles.com
3.articledashboard.com
4.searchwarp.com
5. ArticlesBase.com