The Best, Free Website Promotion Strategies and How to Use Them
64Welcome to our hub on the Best, Free Website Promotion Strategies.
These strategies are all free and are an excellent means of promoting your website, hub pages, and any other web pages you want to promote.
The internet has made many free forms of advertising available and made it much easier for businesses to market themselves without spending the huge amounts of money that are so common in offline marketing.
We trust that you will find this page useful and that you will find plenty of ideas to promote your hub pages and websites.
Search Engine Optimization - Do It Yourself
Although search engine optimization is by no means the only free advertising form available it is still one that should definitely be used to bring more traffic to your web pages. It also does not need to cost you anything, if you learn how to do it correctly yourself.
The first point about doing your own search engine optimization is that you need to optimize it for specific keywords. These keywords, or rather keyword phrases, should be carefully chosen based on the search volume there is for these keywords as well as the amount of competition you will be facing. The best keyword phrases are those with a high search volume compared to low competition and these can be found using the Google keyword tool or Wordtracker.
Once you have selected specific keywords to use you will need to include them at various places on your page. The first place should be in your URL or file name of the page. You should also include it in your Meta title, on-page title (between <h1> tags or as the name of your Hub), and in bold somewhere near the top of your page.
You should also scatter keywords throughout your web page. The actual density of these keywords is a topic that people have differing views on. Some people believe in a low density of about 3% while others think that a density of about 15% is best. The important thing is to test this for yourself and see what works best for you. When inserting keywords though you do want them to appear natural so that your reader will still enjoy reading the article you have written or your sales page.
Another element of search engine optimization is link building. The more links you have to your web page or hub, the higher it is likely to rank on the search engines. Links can be created using the other methods we mention on this hub as well as paid advertising and joint ventures.
Lastly, be sure to submit your website to Google and other search engines and also submit a sitemap where possible to ensure that all your pages get listed.
Search engine optimization is one of the best free methods of website promotion but there are a number of others. Do your own search engine optimization with correct keyword optimization and link building using the following techniques.
|
|
The Truth About Search Engine Optimization
Price: $10.72
List Price: $18.99 |
|
Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing
Price: $16.67
List Price: $29.99 |
|
Search Engine Optimization All-in-One Desk Reference For Dummies (For Dummies (Computers))
Price: $22.33
List Price: $39.99 |
|
Search Engine Optimization For Dummies (For Dummies (Computer/Tech))
Price: $14.89
List Price: $29.99 |
Social Marketing - Today's Marketing
Social marketing is the latest hot trend in terms of internet marketing and all social sites are free to join and provide great opportunities for website promotion.
Social marketing is really much more than simply one technique or strategy and includes social networking, social bookmarking, social content sharing, social photo and video and others.
One example of social marketing is Hub Pages, but YouTube, Digg and Facebook are also social marketing websites that you can use in different ways.
People are flocking to these websites and they are also achieving excellent search engine results so if you want to promote your website then you really should not ignore these websites.
Put some articles on social content sharing websites, bookmark them with social bookmarking services, create videos to share on YouTube and get yourself social networking accounts on Facebook and MySpace.
Social marketing is showing great potential for even better results than search engine optimization so do not ignore it.
|
Do It Wrong Quickly: How the Web Changes the Old Marketing Rules
Price: $10.00
List Price: $29.99 |
|
Everything twitter - From Novice To Expert: The Unofficial Guide to Everything Twitter - THE BLUE BOOK (Black & White Edition)
Price: $13.94
List Price: $15.95 |
|
Social Media Is A Cocktail Party: Why You Already Know The Rules Of Social Media Marketing
Price: $14.95
List Price: $14.95 |
|
|
Marketing Is A Contact Sport: Make Contact Through Blogs, Seo (Search Engine Optimization), Search And Social Marketing (Volume 200801)
Price: $9.95
List Price: $9.95 |
Article Marketing
Article marketing is another powerful and free internet marketing technique that you should use to promote your website.
Article marketing basically consists of writing articles which are then placed in article directories for other webmasters to use on their websites, provided that they provide a link back to yours.
At the end of each of your articles you will have an author's resource box to provide a short advertisement (usually about five lines) for your website. When people see your articles in the directories or on other people's websites they may click through the link in your resource box to visit your website.
When writing articles always try to use principles of keyword optimization so that they get better rankings on the search engines and are more easily found. You should also submit them to article directories that are known to give good results in the search engines such as Ezinearticles.com.
Article marketing is a powerful and free form of marketing if done correctly and you should try to get as many articles written as possible. If you are looking for a ghostwriter to write articles for you then please contact me.
|
Cashing In On Article Writing: Internet Marketing To Go!
Price: $17.00
List Price: $17.00 |
|
The relationship between buyer and a B2B e-marketplace: Cooperation determinants in an electronic market context [An article from: Industrial Marketing Management]
Price: $10.95
List Price: $10.95 |
|
Marketing Classics: A Selection of Influential Articles
Price: $47.00
List Price: $63.00 |
|
The impact of cultural differences in U.S. business-to-business export marketing channel strategic alliances [An article from: Industrial Marketing Management]
Price: $8.95
List Price: $8.95 |
Viral Marketing
Viral marketing is a type of marketing that is based on people telling other people and so spreading your message. On the internet this is generally done through giving away a free e-book or piece of software and giving others the right to pass this on to their friends. An advertisement for your website is included in this e-book or software so that everyone who receives it will be encouraged to visit your website, purchase your products or take any other action you want them to take.
When doing viral marketing you should start by ensuring you have a good, high quality product that people will want to pass on. Then set up an opt-in form on your web page to give this away and tell others that when they receive it they will be able to give it away. This also allows you to market to them by emailing them (provided you have told them on your opt-in page you will be doing so).
As more people receive your freebie and pass it on to others your message gets spread wider and wider with very little effort on your part. This is a really powerful form of marketing because it is no longer purely dependent on your resources and ability but your sales force is multiplied. Why not create an e-book or piece of software to promote your website? If you would prefer to get a ghostwriter to write your e-book then please contact me.
|
|
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Price: $9.19
List Price: $16.95 |
|
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly
Price: $13.57
List Price: $19.95 |
|
Connected Marketing: The Viral, Buzz and Word of Mouth Revolution
Price: $35.70
List Price: $45.95 |
|
Word of Mouth Marketing: How Smart Companies Get People Talking
Price: $10.00
List Price: $24.95 |
PrintShare it! — Rate it: up down flag this hub
What is Your Favourite Free Advertising Strategy or Tool?
A good catalogue of free website promo tips you have here. I'd like to comment on this: "When doing viral marketing you should start by ensuring you have a good, high quality product that people will want to pass on." I'm not sure that's the principle some follow where taking part in affiliate marketing. I suppose this is the part where it would be nice if we promoted products we genuinely loved. I'm wondering that maybe an example of that, when added to your article, might help the reader more. Just a few thoughts.
Great... I just need to learn how to use some of those avenues the right way. Enjoyed reading it :-)
Be blessed
Very nice tips http://internetboss.blogspot.com












Rob Jundt says:
2 years ago
Thanks for the tips. I have much to learn.