Going Natural 2.0 SEO
53Why Social Marketing?
Social Marketing Is Huge
I don't know about you, but I can't keep up with all
the social media and Web 2.0 talk lately.
Not a day goes by where I don't get some notification from
Facebook and given the growth numbers the site is putting up,
it won't be long until Facebook rivals MySpace, the current traffic
leader.
Then there's YouTube, the video sharing site that apparently
every single American who uses the Web goes to watch at
least once every day. ...And that only skims the surface.
There's social networking sites like LinkedIn, bookmarking
sites like Digg and Delicious and collaborative resource sites
like Wikipedia. Plus every day a new Web 2.0 site is born
offering yet another way to connect with people and drive
traffic back to your site. It's so overwhelming, most of the time
I just take a quick look at the few sites I frequent or keep
profiles at, then go back and post an article to my blog.
However every now and then something comes out about
social marketing that I take notice of because
I don't want to be left behind and I trust the
source of the information. The "problem" with social marketing
is how different it is to traditional marketing. You can't
even smell like you are trying to sell something or just
using the site to build links or traffic back to your site, because
as soon as you do - BOOM - you are banned.
To make social marketing work you have to...well...be social.
Yeah, not surprising, but very true.
Social marketing is about community participation, but
you can have a business agenda. You are there first
and foremost to be an active and valuable member of
a community and if you are smart, use your profile
and connections to drive traffic and links back to your site.
Everything has to be organic and friendly - it's actually a
wonderful way to market a business because it's like talking
to friends. There's no hard sell because hard sell
simply doesn't work - it's not even permitted.
If you have any idea that you want to market on the net these
two items are a must have if you want to succeed.
Get your free social marketing guide here:
http://stomperblog.com/
See the free video
http://www.stompernet.com
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Anthony says:
2 years ago
Social Marketing definitley is huge, it seems like theres a new web2.0 site out every day