Google Adwords Geo Targeting
61Geo-targeting is one of Google's Adword features which enables PPC advertisers target a specific continent, country, city or region to display their pay per click ads. This is one very effective tool because it really narrows down the redundant spending and restricts unwanted users to click on your ads. For example if you would like to target only United States and Canada or only specific cities within these countries so that visitors from Europe or Asia do not click on these ads. Its also helpful if you product and services are being offered to only desired locations that meet your targeted audience customers.
Geo Targeting Video
- Google Is Better On Caffeine?
Google continually fiddles with the way in which search results are ranked and presented. Usually we find out after the fact. This time, Google is telling us beforehand, and inviting comments, on the Google Webmaster Blog. What’s the significance? Early warning of rank changes - helpful to know, and there’s a feedback form at the bottom [...] - 3 months ago
- AdWords, Dates, Times and a World Business
You may find Google’s use of dates and time zones to be confusing. It may not be your problem, but a Google problem. Here’s a practical example of the kind of confusion that the AdWords user interface can offer. I have a client on the East Coast of the US, with an AdWords account set [...] - 4 months ago
- Making Money With Google AdWords
Good summary article from Google specifying all the ways that you can’t make money online, and some of the ways that you can safely make money with an outline of the techniques that should work. On the AdWords Help Forum, users asking about various scams are a common feature. More common since the credit crunch [...] - 4 months ago
- Search Engine Optimisers, Spam and Reputation Management
I detest spam. I don’t like it in my email. I don’t like it on websites and reading the spam dropped into blog comments leaves me feeling tainted. I’m also involved in online reputation management for a few clients, and spam that involves the clients’ name can be very hard to work with. This issue [...] - 5 months ago
- Blind Search Testing
Microsoft employee Michael Kordahi has a new and suddenly popular tool - Blind Search. It presents search results from the three search engines side by side, with branding removed. Until a few hours ago, you could see which search engine users were voting for - until some git decided to game the service. As Michael himself [...] - 5 months ago
- AdWords Help Forum Weather Report
Every day - or as much as I can make it so - I Tweet an AdWords Help Forum Weather Report. What does it mean? The AdWords Help Forum is a user to user - or advertiser to advertiser - help forum. Apart from the advertisers, there are a few Google staffers who spend some [...] - 5 months ago
- Bing Spamming Twitter?
Although I registered for Twitter about a year ago, I’ve only begun seriously using it since late last year. I’m interested in how Bing has been faring, and to reply to a question in the AdWords Help Forum, I remembered that I’d seen one of the people I follow, mentioning the full path to Bing [...] - 5 months ago
- Privacy and AdWords Extended Search Query Reports
Good news - Google is allowing more insight to be gathered from AdWords Search Query Reports, by exposing more search queries to scrutiny. This reduces the need to use third party click redirectors or web analytics tools to extract search queries. However, there’s strangely spurious logic - or I’ve failed to grasp a fundamental point [...] - 6 months ago
PrintShare it! — Rate it: up down flag this hub
dan says:
13 months ago
Google recently changed it's Quality Score calculation. The most troublesome change for the Quality Score calculated per search is geo-targeting. Adwords will boost Quality Scores for ads in the same geographic region as the consumer. Better Quality Scores mean higher ad positions.
As a consumer, I would imagine the appeal of the internet is being able to view products and services from outside your local area. Now Google is going to shut that down, and show ads only from your local area.