Established in 1980, People for the Ethical Treatment of Animals is a group known for its sometimes explosive protests against animal practices which it considers cruel. Famous PETA protests have included the unpopular "Holocaust on your plate" campaign, where images of Holocaust victims were shown next to pictures of factory farming. Unsurprisingly, the comparison of the torture and deaths of 6 million Jews with the torture and deaths of billions of animals was considered in poor taste. There was a huge public outcry, and PETA realized that they needed to find a new way to impart their message, a way that would win them friends.

Finally, after a decade of screeching about the cruelty of skinning innocent animals alive, PETA finally realized all that anyone really cared about was naked women. Naked hot women, that is. It was a revelation that was to change the face of animal rights throughout the world.

PETA has enlisted the support of many hot, naked women over time, including Pamela Anderson, Alicia Silverstone, Jenna Jameson, Christina Applegate, and Dita von Teese, to name but a few. Their saucy campaigns include tag lines such as "Id rather go naked than wear fur", and "Pleather Yourself," (something that people with lisps are known to do surreptitiously under the covers from time to time.)

Of course, the campaign has its detractors, who consider the ads to be exploitive of women, and also in poor taste. Fortunately, Western society has generally been desensitized to public nudity of women, and so the campaigns are allowed to run largely unfettered.

Unfortunately, it would appear that not all the women prepared to get naked for PETA actually care about animals or the taking of their fur at all. PETA broke ties with Naomi Campbell, Cindy Crawford, and Kate Moss after they were seen wearing fur coats rather than going naked. This was an appalling breach of the public's trust, and one that was not followed up on ferociously enough. After all, if you can't trust a naked woman in a poster, who can you trust?

Karma soon stepped in to set things straight however, and Kate Moss went on to waste several years of her life in a relationship with quasi famous junkie Pete Doherty, and Naomi threw a Blackberry at her maid and ended up scrubbing floors at a council facility. Possibly the most chilling fate of all was Cindy Crawford's. She vanished into obscurity, only to resurface on an infomercial trying to push yet another skin care line.

So there you have it. The real cost of wearing fur is that your life crumbles around you due to your lack of moral fortitude and inability to hold to values you have defined for yourself. That's probably too long for a tag line, but it fits those last three ladies like a fur lined glove.

(On another note, I generally oppose the use of fur, but my dog has been barking for the last hour straight whilst I tried to write this. Anyone up for some puppy mittens?)