How to Tag and Ping For Big Money Traffic

The idea ibehind tag and ping is to use social bookmarking and tagging sites to improve your site's Google PageRank and it will also bring targeted traffic to your website. This same technique is used by the professional web promoters to create the buzz for a big product launch.

First, you'll need a blog. Get a blog such as WordPress or Blogger or any free blogging platform or any free accounts at Technorati, Flickr, and Furl.

At Technorati, create your profile with a photo and Tag your profile with keywords to make it specific to the product you're currently marketing. Technorati is "a real-time search engine that keeps track of what's going on in the blogosphere and what makes Technorati important for you is that:

1. You can choose your own keywords and key phrases as tags for your page, to rank for any keyword you want to

2. Your rank for any keyword depend on how recently you posted an article with that keyword tagged. The newest posts get top billing, and the oldest eventually get shoved to page 2.

3. Because so many bloggers tag their posts with Technorati tags, Technorati often gets the number one search engine position for important keywords as these topics are frequently blogged about.

4. With Technorati links on many pro marketer's blogs, you have a chance to glean some of the traffic that they've marketed to, if those users click on a tagged link.

Finally, get a Furl account and install the Furl Browser Button to make furling your pages easy. Remember to store your passwords for these accounts where you can find them or you won't make much progress.

"On Your Marks"

To begin your initial research, go to Technorati to find out what tags are being used to describe the new product and the posts about it. Save this list of terms for future reference.

Next, pull your short articles about your subject matter on Technorati search, Del.icio.us, and Google's blog search to get more information about your subject.

"Get Set"

Your second task is to prepare some screenshots or ebook covers that are eye catching to display on your blog and in Flickr. Create a new graphic for your profile with a new product.

Most marketing subjects are slow moving but some fast moving topics will need more photos and graphics.

Your job is to make your links and information on Technorati the most visually appealing and most tempting places to click to.

"Go Tagging with Technorati"

You can do this in any blog page by adding code to your blog posts like this *:

"<a href="http://technorati.com/tag/[tag]" mce_href="http://technorati.com/tag/[tag]" rel="tag">[tag]</a>"

[tag] is your keyword.

Key phrases with spaces in between the words are most often entered with plus signs in place of the spaces, so if you see "tag and ping" on Technorati, you should have tag+and+ping inside your anchor tag.

There are some great plugins for WordPress that help you to create Technorati tags more easily as it will convert your Wordpress tags into Technorati tags and place into your post wherever you've put the bunny code into your template.

If you've added a photo or graphic to your profile it will appear beside your post, drawing attention to your listing.

Next, you'll have to set your blog up to automatically ping Technorati after you post. WordPress' default ping service will do this automatically. If you use a different blogging platform, you can add the following url to your ping list:

"rpc.technorati.com/rpc/ping" or enter your URL at: "http://technorati.com/

ping/".

Once Technorati visits your site, your latest post appear as one of the first sites on the tag page for the keywords and phrases you tagged in your blog post. This will mean more targeted traffic for you. Monitor the Technorati tag page for your best performing keywords a few times during the day.

With Tag and Ping, you will get some very targeted and motivated buyers who are prepared to buy or sign up from your website.

Charlie Hearns

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