Track Your Visitors:

termes you need to know to understand a web analytics or tracking system.

1. cumulative traffic map :

   world map showing the repartition of your visitors since the day you

   started monitoring your traffic. After clicking on the map, hover your mouse

   over each country for precise data

2. visitor's country of origin :cumulative report showing the country of origin of your visitors
3. visitor's region/state of origin : cumulative report showing the region/state of origin of your visitors
4. visitor's city of origin : cumulative report showing the city of origin of your visitors
5. domains and IP # of your visitors geographical location of your visitors : IP number, domain, country, region, state, city of the last visitors to your site. Click on the country flag for a map of the world with your visitor's location pinpointed
6. visitor sessions per day:

   number of visitor sessions on your site for x days

7. repeat visits per day: number of repeat visitors for the x days (with total visitor sessions in the background). A high ratio of repeat visitors is a good sign : it shows that your content is interesting enough for people to keep coming back to your site
8. first time visits per day (xdays) : number of first time visitors for the xdays (with total visitor sessions in the background). This is the mirror of the previous report
9. visitor sessions per day (since creation) : daily number of visitor sessions on your site since you first installed Web-Stat
10. visitor sessions per monthvisitor sessions per month (since creation) : number of visitor sessions on your site per month since you first installed Web-Stat
11. repeat visitors per month (since creation) : number of repeat visitors on your site per month since you first installed Web-Stat (with total visitor sessions in the background). A high ratio of repeat visitors is a good sign : it shows that your content is interesting enough for people to keep coming back to your site
12. first-time visitors per month (since creation) : number of first time visitors on your site per month since you first installed Web-Stat (with total visitor sessions in the background). This is the mirror of the previous report
13. visitor sessions per day of the week : cumulative number of visitor sessions on your site broken down by day of the week
14. visitor sessions per hour of the day : cumulative number of visitor sessions on your site broken down by hour of the day
15. search engines, referrers and keywords
16. search engine tracker
17. weekly referrers : number of visitors sent to your site each week by your top 30 referrers. Web-Stat will measure the activity of every referrer to your site, whether it is a search engine, a pay-per-click engine, a directory, a site that you advertise with or even an email campaign. This report is extremely useful in detecting trends in your referrals over time and evaluating your marketing strategy
18. cumulative referrers : all your referrers ordered according to the number of visitors each sent to your site during the current month. Web-Stat will detect every referrer to your site, whether it is a search engine, a pay-per-click engine, a directory, a site that you advertise with or even an email campaign
19. search engine keywords : all the keywords or key phrases entered by visitors who found your site using a search engine (or a pay-per-click engine) during the current month. This report can be customized to show either the cumulative keywords or the keywords broken down by search engine
20. last referrals : shows the last referrals to your site and includes the referrers, the entrance pages and in the case of search engines, the keywords or key phrases that have been used. Clicking on the ‘Go' link in the ‘referrer' column will open a new window and simulate the original search that led the visitor to your site
21. visitors browsers :

    type of browsers used by your visitors to see your site. This data is important when designing your pages since it allows you to reproduce your visitor's viewing conditions

22. visitors operating systems : type of operating systems used by your visitors to see your site. This data is important when designing your pages since it allows you to reproduce your visitor's viewing conditions
23. visitors screen color settings : screen color settings used by your visitors to see your site. This data is important when designing your pages since it allows you to reproduce your visitor's viewing conditions
24. visitors screen sizes : size of screens used by your visitors to see your site. This data is important when designing your pages since it allows you to reproduce your visitor's viewing conditions
25. entry pages : lists all the pages that people enter your site on (entrance pages) in order of use
26. exit pages : lists all the pages that people leave your site from in order of use
27. click-path of individual visitor : this report can be accessed by clicking on ‘Go' in the ‘click-paths' column of the ‘detail of last 100 visitors' listing. It will show you exactly how a given visitor has traveled through your site, what pages he has looked at and how long he stayed on each one
28. conversion and R.O.I. analysis : The Conversion Tracker will tell you how effective each one of your referrers is in generating conversions to designated ‘target pages'. If you advertise your site, we will keep track of the conversions for you automatically, you will then be able to use this data to calculate your exact return on investment (ROI) for every single one of your ads including Adwords, Overture, Yahoo, or any other referrer that you work with. Our Conversion Tracker goes deeper than conversion tools provided by Adwords or Overture since it goes down to the individual keyword level, allowing you to pinpoint exactly how ads are working

29. map of visitors :

    world map with the location of your visitors. After clicking on the map,

    hover your mouse over the dots for precise location (country, region/state and city)

    and click on any given dot for details on the visitor

    (referrer, keywords used, path followed inside your site, etc.)

Click The image below to see a live example: