Reach your target audience, brand your business, get huge visibility and book sales with an eBook. Your online targeted audience awaits your short eBook that will make a difference in people's lives, and at the same time bring you credibility and profits.

Book writing needs to include an electronic book as well as a print book. Authors can build and ebook and write a print book at the same time to multiply their customer sales and credibility. I sell books on Amazon as well as offer eBooks on my website.

Write an eBook to Build Business Profits and More

Manifest lifelong multiple streams of income. For free marketing, give your eBook away or include it as a bonus book in your book package of your longer book. Offer an eBook at your Web site to sell for a comparable price with your print book. Your targeted audience wants an easy to read book that can be skimmed and digested quickly. Today's book reader doesn't have the time to read 200-400 page books with a lot of stories. They want information straightforward.

eBook Benefits to Authors

The benefit to the author is that you can finish a short eBook in less than 30 days and get it out to your target audience faster to manifest more cast flow and profits to further market your book or business. eBooks are free to publish. Just you and your book selling Web site. Fufilling orders online with merchant accounts such as 1shoppingcart.com involves no trips to the post office, packaging, or needing to give talks to sell at the back of the room for book sales.. If your eBook is under 100 pages, your target audience on the internet will gladly download and print it.

Now, you can make a difference in the lives of more of your target audience without waiting for the traditional publishing market to approve you. They only care about big name clients, and you don't need them..

Who Should Write an eBook? You should... 

• If you are ready to invest a little to reap great profits.
• If you are a business person who want to serve a wider community.
• If you have a unique message you want to share with the world.
• If are willing to write, publish yourself, and sell 2 years ahead of the time with traditional publishing.
• If you want to create active, lifelong streams of income and profits.
• If you want to market yourself, your small business, your service or products.

It's time to take action now. Make a difference in your life and your target audiences with your short, how-to eBook!

Self Publishing eBooks

Of course there are pros and cons of self publishing, especially ebooks. Maybe you have heard that New York publishers say you need a print book of over 200 pages to be a true book that brings you reverence and trust.

Not true today. All of you want to read shorter books that give you information fast and easy. And, if you don't want to wait over two years to launch your book, you'll love the ease of self publishing eBooks and the ease of marketing them in only months. And, you don't need an agent or publisher because you are one. What you probably need is a starting ebooks guide.

Online Self Publishing Rules of the Road

1. Write a non-fiction eBook version first.

You can sell on your own website and deliver it by PDF downloadable, printable style eBook. (Publishers call them an eDocument and on Amazon you see eBooks for cheap as an emotional buy that you can't print out. You can apply the savings of not purchasing an ISBN number that now costs over $200 to your own website for around $500.

Know that novels are harder to market and sell, and you can finance them with your non-fiction eBooks sales.

2. Write only short eBooks at First.

Fifteen years ago, I wrote how to health and personal growth books. Selling them with my seminars of the same topics led to thousands of dollars in income each month. Then I read self-publishing books such as Dan Poynter's. Right track. But, then I realized you can write a print and an eBook at the same time. And, you can sell either from your own website. Or, you can take a 50% or less royalty and sell from someone elses's site.

3. Know the number one benefit of self publishing eBooks.

You, the author, gets by with little cost. You can send the books via email as an attachment if you don't have a Web site yet, and you can offer them as printable downloads at your site. No shipping expenses, no post office, no schlepping them to seminars, no travel. These are big benefits today.

4. Realize your audience loves short eBooks.

They don't want to spend a lot of time reading. They want quick solutions in an easy-to-read format. They don't want long books over 130 pages with too many long stories (yours) and too much extraneous information. Give them answers to their questions and you'll have a fan for life.

5. Know the agent or publisher will not promote the new author / book.

So, if your message is worthy and you already have an audience ready to buy, you can write it now and make money before the ink is dried. It's your passion and willingness to do what it takes to succeed. You may want to use a bookcoach's wisdom to save you time and money mistakes. At least invest in a how to write an eBook if you are a self-starter.

6. Learn some copywriting from another successful book author and coach who sells many books from her website.

Know your marketing message on your site sells the book, so make it good. Always keep the nine hot-selling points in mind as you work on your eBook project. Know the benefits for your specific audience and the book's thesis before you even write the book.

7. Start a book promotion/book marketing savings account.

If you aren't willing to invest in your book, who else will?

Show your intention and add some attention with a little money to sweeten the pot. You can invest in teleseminars, coaching and one on one coaching to short cut beginner mistakes.

8. Get feedback on all you write for your electronic book.

In the beginning, I traded editing services with my savvy webmaster. She was great at marketing and also a great writer who coached with me. You can too. Join a telecoaching group that writes each week and exchanges files with each other. Of course, make sure the bookcoach is savvy and knows how a saleable book is put together, knows short cuts to write fast, and clear, and gives you useful feedback to help your book grow and get born.

What do you fear about eBooks? Put that on the table at the comments page below; listen to your inner self. Think it takes too much time, too much money and you aren't much of a writer? That finishing it will force you to market it and grow?

If you can get by your resistances, you can learn how to write an eBook, an ezine, a website, and any other writing project. well.

Take some small action today and feel powerful, because authors are a special breed-and eBook auiences are awaiting your good news.

eBook Writing Tips

Whether you are a professional, own a business; whether you have written a best selling fiction book, whether you are a nonfiction author best selling author, you may want to update your writing for the WOW factor.

We know a lot about our topics, yet we want what we write to get read by our target audience. If they turn away once they start to read because our writing isn't easy to read and we don't pay attention to their needs, they won't come back and they won't recommend our products or services.

Writing good copy is more important than just about any thing you do for visibility.That includes web copywriting, books, ads, articles, or books.

Beyond what we know, we need to entertain and engage our audience where they are now. If our writing doesn't grab our readers by the collar and answer their questions at the opening line, this says HO HUM. The goal? Write for your reader rather than lecture what you know.

Think the outline as a good start to good writing organization and direction. Motivate and engage your audience by talking directly with them. Think dialogue, which puts your nonfiction writing in the present tense and gives it more WOW. Make your writing easy to read with simple, rather than long sentences with a lot of phrases and clauses. Maybe in English writing class we learned some writing sins that we need to let go of in business and the adult world.

The Two Biggest Writing Problems

1. Linking verbs make passive sentences.

Our talking habits swing into our writing. We often say, "Mary is a published author." In writing, if we added specifics and a strong verb after the sentence subject, such as "Mary published a best selling children's book, called, "The Shortest Heroes in a Tall World," our readers would pay more attention.

When you write in passive voice, your writing slides along into long sentences that slow your readers down, even bores them.

Before you "send it out" print out your piece. Mark the linking verbs such as "is," "was," "have," or "appears." Set a goal of 2-4% passive verbs and use your grammar check to count them.

Replace the passives with a strong verb that follows your specific subject at the front of the sentence. Practice will make this automatic in no time.

2. "Ing" verb constructions make long, unwieldy sentences.

Today, people want clear, fast and easy to read writing. "Ing" constructions slow the reader down and confuse because they are passive.

Think of a title that inspired you in the past. I like "Jump Start your Book Sales" by Marilyn and Tom Ross. "Jump Starting" lacks power because it doesn't ask for action. "-Ing" construction implies passive. Next time you think a web site or book chapter heading, title, benefits list, or even copy, think command verbs as sentence starters. Use other strong verbs in the present or past tense to create the "active" voice your readers love.

In writing an outline for benefit statements, start with the command verb such as "Discover," or "Increase." Follow these with the changes your audience will experience after they use your product or service. Use visual words such as "See yourself with leaping out of bed energy." Or use a feeling word because your audience bases a lot of what they buy on their personal belief systems "Feel like a 5 year old splashing and wading in the ocean." Notice the metaphors? These help your readers connect themselves with you and your offerings.

Print and eBook Teleseminar

Learn how to write your ebook and print book to boost business and profits with Judy Cullins' Oct 28 teleseminar!

Get more help writing a book by downloading Judy's free report.

Please leave a question below so Judy can share more tips and insight with you!

Additional eBook Writing, Publishing, and Marketing Resources