Marketing Jobs: entry level tips
51If Google is any indication, the marketing industry is very competitive. In June alone, 165,000 searches were done in Google by people looking for "marketing jobs". Add another 14,000 searches for "marketing job" and you have one very tough market.
The marketing graduate to job ratio favours the employer - heavily - so you will need perseverance if you're going to land a job in the marketing industries.
Here are six tips for getting an entry level marketing position from Neal Stewart. Neal has a wealth of marketing experience and offers some interesting angles on how to "make it" in marketing.
1. Write a blog. Things have changed. Resumes are old school. Sharing your thoughts, ideas, work and accomplishments online is how it's done now. I'm way more impressed with young marketers that proactively share ideas.
2. Promote your blog to people you want to work for. I love finding marketing blogs written by college students or recent grads. The content come from a different perspective and is way less boring than the stodgy stuff the old school thinkers come up with.
3. Be a specialist. It used to be that employers looked for "generalists" - people that could do a little bit of everything. Now, we're in an age of specialization, so carve out your own niche and specialize in a particular area. The narrower the focus, the better because you will eventually be the perfect fit for your perfect job.
4. Target some influencers and get a meeting with them. Figure out who could help you nail down that job and invite them out to lunch. It's a perfect opportunity to informally introduce yourself and make an impression. Plus, you would be amazed at how much people will do to help someone out once they meet them face-to-face. Knowing someone over email or phone doesn't have nearly the same impact.
5. Find a field/mobile marketing job. There are a lot of agencies that are hiring recent college grads to go out and represent Fortune 500 clients and activate marketing programs. This is a great way to get some big names on resume (or blog!) and learn about consumer behaviors first hand.
6. Start your own gig. No better time than the present! And let's face it - it's a lot tougher to start your own gig when you're pulling down a good salary and/or have kids.
More at TheJobCart.com
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Comments
I found this article through google and I couldn't more that agree with all that has been said. I have a blog available with many different elements of what was mentioned in this particular article. I have even tried to get someone I know who is a Marketing major to start their own blog, but enough said it's their ultimate decision. Some people are just down right on there own in most cases. Very helpful information and thanks for sharing.




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George says:
6 months ago
Nice tips! Well i would also like to share about one website which is a very good source of job search for all of them who want to get a dream job in marketing. I enjoyed using http://www.MarketingCrossing.com because it shows you unadvertised jobs from employer websites and jobs from every job board out there. http://www.MarketingCrossing.com is the only website which is fully dedicated to marketing jobs only and this is the reason why you can find every possible job in marketing field. They have a highly skilled team of analysts who always do a great job to search jobs in marketing.